I’m all for calling out shady influencers. But he’s very focused on the Meldrums. And the vanilla meldrums are so far away from the type of people I’d imagine his followers would follow. There are plenty of shady influencers in his industry too... I just find it odd for that reason really. The other people calling the meldrums out are in a similar sector (parenting/cleaning etc so their followers would probably know who they’re on about) so makes more sense.