So she’s apologising for not being on Instagram as much?? - when she’s got an AD or brag she’s more than happy to be on it. Since the move I think she thought she could branch out in a different direction, away from having to film herself cleaning a bathroom, or click to tidy a bedroom etc. She has newfound wealth and she wants to enjoy it and so badly wants to be like Stacey Solomon. However, she has zero talent and zero personality - she has built an IG career that involves using her kids, manipulation and endless lies. She has to buy followers - if you were authentic and really loved what you were doing you would not need to do that. Her and Jamie knew right at the beginning that they wanted to be famous and rich, even approaching Gleam management. Trouble is is that Sophie was never a cleaner nor was she passionate about it - her passion was jumping onto the latest trend and seeing her likes and follower numbers increase and brands contacting her. I hate the way influencers use these quotes, alluding to things that aren’t right in their lives. Either tell your followers what is happening or don’t post anything at all. She’s like the boy who cried wolf - she has posted too many of these type of attention seeking posts in the past and never actually informs her followers what they actually mean. There’s never any follow up details. She gets all the gushing comments and then gets right back to ads, brags & more lies. Influencer culture is extremely toxic.