WHY I AM HERE
Hello everyone, I am new(ish). I have joined in with conversations a couple of times but I really wanted to open up more about why Iām actually here.
I used to love the person that was āMrs Hinchā. I fell into the trap that makes you feel like sheās your friend. That is a deliberate trap to make you feel welcome and it encourages you to trust her. Not only her but all influencers. I was the type who would look forward to her stories daily to see what she was doing and how she was. I would laugh along with her. I would interact with her questions and polls. I bought her first book (painfully boring). I followed what she was buying and bought the same things to try them. I defended her against people in real life I spoke to who laughed at the concept, I took no notice of anything negative.
And then it changed...
I donāt know if I remember one specific moment where I started to make a U-turn, but there was a rapid accumulation of things and they are as follows. I would often send messages of encouragement to her and ask questions and never get anything back. Maybe I was expecting too much, Iām sure she gets thousands but she always says āI see them all, I read them allā. So I wondered to myself, if thatās true I wonder why she only replies to certain people. Then I noticed it was people who either worship and praise her, or people that are saying how good her book, magazine, interview, product etc is. She doesnāt reply to or acknowledge like me who is trying to have a heart to heart, she replies to and puts on her stories those who are praising or promoting her. That didnāt sit well with me.
The next thing that joined the accumulation of doubt was her first book. I was excited to read it. Two chapters in I discovered it wasnāt so much a book, but a shopping list. After talking about herself indulgently in the first chapter, she just goes on to list what she uses at home and whatās in her cleaning cupboard, one after another, after another, product after product. I remember sitting on the train on my commute to work thinking is this a book or a stock check? I was incredibly bored and disappointed for that, but also because it felt like a sell-out. I wondered which of the brands she was mentioning had paid her, or which ones she hoped to be paid by.
I have also noticed how much spending and wasting happens in the Hinch home. Growing up we didnāt have anything. We werenāt allowed trainers, branded sports wear, games consoles etc because my mum simply couldnāt afford them. Now that Iām an adult I like to look after what I have and Iām grateful for it all. Truly. I do not find Mrs Hinch to be grateful or generous towards others or the less fortunate.
Lies...
I have had my eyes opened here regarding lies and false claims, for sure. What I wanted to say about this was that these are not speculation, there are screenshots and dates for EVERYTHING. You canāt come back from that, itās damning. This proof, combined with things I have seen myself have fuelled the doubt. I do not trust her to want whatās best for me as a follower or consumer.
Anxiety. I have saved this for last and that is because it makes me the most angry. I have an anxiety disorder. DIAGNOSED. A full on, long-term, diagnosed, crippling, anxiety disorder. That is different from simply having anxiety. I am not downplaying how people with anxiety feel, I know it isnāt nice. But anxiety disorder is not the same. In my case it is combined with eating disorder, OCD and depression. I am going to claim therefore that I have the right to speak about it. I am not Mrs Hinch, so I do not speak for her. However, on the viewing end of her stories and posts, I find abnormalities in the consistency of how severe this āanxietyā is. You can be nervous before a TV or radio interview. You can feel sick before public speaking. You can feel self conscious walking to the shop. These are all normal feelings of anxiety. That is not the same as an anxiety disorder. My perception is that Mrs Hinch will use anxiety as a sort of āpassā for things she shouldnāt. Responsibility, people not liking her etc. This to me is offensive and unacceptable. If I had the platform she had I would want to be an ambassador for my condition. I would love to be a patron and a spokesperson for things I believe in. Why isnāt she working with charities if she suffers so badly? I donāt mean a one-off collaboration or mention for an event, I mean proper ground work. Or donations? Sheās wealthy enough to be able to do that now. I have seen Mrs Hinch speaking in groups and in public. Sheās fine. Getting nervous in the car on the way there isnāt anxiety thatās abnormal, thatās
normal - you canāt then later use that to excuse yourself from other things. Anxiety disorder and OCD are not jokes and are not a trend so unless you have been diagnosed, not just Mrs Hinch, anybody reading this, you should look into whether you have a normal amount of it or not before you throw it around as a get-out.
I want to round up my post by saying that influencers of all kinds are not there for you. They donāt care about you as an individual, they donāt care what youāre struggling with, theyāre not going to hold your hand at night or pay your debts to that you can afford to eat. Itās their job to make you feel like they will, or might, so that you trust them enough to buy what theyāre selling. I am telling you now, every single person apart from people you know in real life and face to face, EVERY person you follow on Instagram is fake. They are false, they are a brand, they are acting. Itās all a performance. Itās a job.
I worry for the younger āHinchersā or anybody that had trouble taking care of their own finances who may be vulnerable and not able to understand that.
Taking this, and all of the other accumulated things into account I have now decided that I do not like Mrs Hinch, or the Mrs Hinch brand. It is tacky. It is deceitful. It will be short-lived.
I feel that there are probably so many others out there who realise all of this stuff but are too embarrassed to admit they they were wrong or that they changed their mind. Especially if, like me, they have out so much time and effort into defending her. Itās hard to come back from that and say āyou know what, I was wrong, this is stupidā. If you are one of those people, thereās nothing wrong with admitting you misjudged someone. You can change your mind. Iām raising my hand now
and Iām admitting I was one of them. I was sucked in.
Iām closing now with this. Trolls are people who continually harass either by contacting someone online directly or via comments saying hurtful, malicious or threatening things. People who have an unpopular opinion or do not like Mrs Hinch are not trolls. You do not have to like everyone. Thatās just how life goes. I do not agree with people calling her an ugly
witch or saying things about Ronnie that they shouldnāt be. That isnāt right.
But lies, deception, generally being unlikeable and tacky? Yes. Thatās an opinion and thatās where I stand. I am no longer a Hincher. Sorry, hincher. Small āhā.