So, I’ve got a question about Mrs Hinch that I’ve been thinking about asking although it is a bit long. I genuinely don’t understand her popularity. I had heard of her obviously, but never actually looked at her SM before I found this marvellous and entertaining site a couple of weeks ago.
Given her huge success, I always thought that she would be an interesting, spirited, dynamic person.
Giving proper tips and tricks about cleaning and house maintenance, possibly with a bit of science/explanation thrown in. Do you remember How clean is your House? A mix between the no nonsense, bluntness of Kim/Aggie and the humour/snark style of someone like Chrissy Teigen. To be blunt, I thought she’d be a lot more interesting and informative than she is.
Now I’ve seen her, I’m astonished that she is so popular. I just don’t get it. Her cleaning seems more anxiety driven and competitive, she is so repetitive, she posts so much about her baby but she isn’t posting anything new or groundbreaking about childcare. Her account is boring. Her use of that old woman filter is weird and pathetic, she isn’t very likeable or even funny. The cleaning seems to be more of a compulsion than a desire to help people keep a clean and organised house.
Her crafts are really mediocre and rehashed from other sites. As you lot point out, often her organising doesn’t make sense - her kitchen cupboards had a very random mix of things in it. And it just seems so fake and joyless.
Childcare accounts are interesting and helpful when they point out the reality of life. The genuinely hard parts or mistakes and show you how to deal with them. Tsunami of poo from a baby? Show how to get poo stains out of clothes, the best way to store your bedding so you can change their bed easily, give humour and empathy to the situation so it is relatable and encouraging. So other people can take support when they find parenting tricky. Which it often is despite these accounts which seem to portray it as perfect, domestic bliss. They are useful when they acknowledge the shit and how to deal with it, and can make you laugh, even when you have been crying. When they encourage you to look after yourself as well as everyone else. Mrs Hinch just tries to show a perfect life but it so obviously isn’t true. Sometimes it is excruciating watching her fantasy posts of perfect mothering and housekeeping.
How did she get so popular? More importantly, why is she so popular? She is so bland and desperate. It’s often uncomfortable to watch. Can anyone enlighten me?
And one more thing, for someone who professes to love her dog so much, she certainly doesn’t look after him very well. That is a high energy breed. He never seems to go for long daily walks. Why isn’t she putting Ronnie in a sling and filming herself walking the dog? Is she having to shield at home for health reasons? But the dog still needs walking.
And to prove it she will show a picture of her lounge but not tag all the gifted items that are in it 
I can see around 10,000 were purchased on 7th May, (one of my jobs in marketing/social media points me in the directions of how to spot purchased followers/comments etc!)trying to look back a bit further too
that wasn’t bad! Or is she using it as an excuse to try and gain sympathy. ‘I’m just normal guyzzz’ ‘I havnt changed’ haha yes you have love! You have changed MASSIVELY! You show the barges you’ve bought, while also flaunting all the expensive stuff you got for FREE! arsehole!
that poor child.
Exactly could you be arsed