Jimmy Chio has lost the luxury tag in my opinion since they are constantly gifting and paying influencers. I think the product now looks cheap and nasty. I think Dior are going this way too gifting to too many influencers. I think Lydia buys her Dior pieces and I bet she is furious she hasn’t bagged a paid/gifted partnership with them. Already Lydia, Victoria and Lorna have cheapened Bottega Veneta with their constant promotion of the shoes and pouch ( these have been paid for as BV don’t work with influencers)