It depends on the brand’s budget, but my company uses influencers in 2 ways - 1) our marketing team send out free product or gift cards in the hope that the influencer/celebrity wears/mentions said product or 2) if there’s a new campaign for example, we hire influencers to promote the product with specific deliverables (i.e., 2 IG posts and 1 reel) and they are expected to follow a brief. If the budget is big for a new launch, we may hire a few bigger influencers and then send out product to smaller ones, or it could just be one big campaign with a celeb and then paying influencers to promote the product. And then influencers are entitled to the affliate income.Does anyone know how these Arket gigs work? So, Arket gives say Brittany, Lizzy etc an amount of credit to spend on a regular basis and then do they get paid £££ as well? What sort of figure are we looking at? Plus they must get the afiliate cash as well. Is it the same deal with Farfetch? OR is it *just* the free product and no additional fee? Curious as to how it all works!
Alix of I Covet Thee also has the RI version.I noticed that BB has bought “ *the* raey coat” which river island copied (or maybe the other way round, who knows).
I’m imagining Lizzy wanting the high end version but being stuck with the high street one and being livid about it
The laundry room is opposite the downstairs bathroom. Also, there’s an attic but it’s not been shown just briefly mentioned.The whole bathroom reminds me of a dentist office. The floor tiles don't match anything. No storage to put personal items. The sofa looked old and grubby. So far from what I have seen of the house the standout room is the kitchen area. Does the house have a separate laundry or all that in the kitchen?
That look like a 1950's grandma's night gown.Alix of I Covet Thee also has the RI version.
View attachment 937669
2 mean girls spotted, lol, no wonders they don't have many friends who aren't influencers -- imagine you complain about your actual time-demanding job and they roll up with this rubbish...lizzy's "this!!! this!!" deserves a bonk on the headBit snarky this evening from Lost & Lusty View attachment 936875
Lizzy already has the coat in navy I think
It got worse! View attachment 936890
Honestly, thislizzy's "this!!! this!!" deserves a bonk on the head
The sheer amount of fast fashion poly/poly blend coats (among other things) ICovetThee and Suzie Bonaldi accumulate is shameful.£140 for a 100% polyester coat, I know that’s fast fashion for you but good lord
I like to watch Suzie but I am confused, as she has every video a new coat she was searching for and needed so much? How many coats has this chick? It started somewhat in Autumn, and she is still on the coat hunt.The sheer amount of fast fashion poly/poly blend coats (among other things) ICovetThee and Suzie Bonaldi accumulate is shameful.
Hahah did you see in the meeting and actively veto if someone brought up the name of any English influencers. Brittany nah too boring, Lizzy lips too fake, Lindsey nah too old, Anna nah crazy brows, Lily nah too dirty, Frow nah too cheugy, Suzie nah too orange..It depends on the brand’s budget, but my company uses influencers in 2 ways - 1) our marketing team send out free product or gift cards in the hope that the influencer/celebrity wears/mentions said product or 2) if there’s a new campaign for example, we hire influencers to promote the product with specific deliverables (i.e., 2 IG posts and 1 reel) and they are expected to follow a brief. If the budget is big for a new launch, we may hire a few bigger influencers and then send out product to smaller ones, or it could just be one big campaign with a celeb and then paying influencers to promote the product. And then influencers are entitled to the affliate income.
I’ve heard from colleagues that H&M has a huge marketing and influencer budget, which is why it seems like they work with everyone, plus there’s a lot of affiliate money. And the ROI for influencers themselves must be huge because rarely do you see an influencer do one campaign with H&M and then nothing.
It’s about £3k too!!!Can't get over the fact someone would pay to have a sofa like that made?!
Lizzy is too lazy to go around deleting lots of comments. Someone mentioned before that she probably buys followers on a regular basis. Perhaps right before an ad campaign too.Lizzy must delete so many comments. 3500 likes and 12 comments, Cos would probably get more exposure and value from a microinfluencer?
Same stats for the Warehouse ad.
With 573k followers… it just shows you lots of these influencers get paid for really delivering nothing
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