Businesses surely don't get that much footfall from a z-list grifter tagging them in an instagram post.
It puts me off these companies when I see it, and if anything, it makes me not want to use them.
Also, take the whole fiasco with Joshua Ritchie and the birthday set-up. He was to only pay for petrol around £200. A set-up like that could cost 3x/4x that amount. Which normal brained person has that amount of money these days for a few balloons and signs? It has to be doing more harm than good.