First time lurker here. I began watching their Disney vlogs a couple years ago and just found them a slightly too cute, but nice couple who seemed very much in love and also looked very much like a pair of Disney cast members. I agree I didn't feel any "chemistry" between them but did think they probably kept it off camera to keep their channel wholesome to attract advertisers.
I found this thread to figure out what happened after her latest vlog as I wasn't sure if Matt died or what. She could have mentioned it a second in her video instead of referring to instagram, which I almost found manipulative (follow me on Insta to learn more!) even though you can clearly see she is an emotional wreck. Anyway, thanks to everyone here for helping me out with the info.
As me being the one to "suddenly" leave an over two decade marriage, shocking my spouse, family, and friends, I believe that there were absolutely signs that Jade dismissed or hid from her followers and Matt really wanted and tried to make things work.
I feel that the long absences between her youtube uploads were them having rows or dealing with personal issues like MH, fertility or even them discussing his possible sexual orientation, which is fine. It's much easier for her to fake happiness in a picture or quick clip on Instagram than in a vlog.
In their videos time and again were little demeaning things about her actions toward Matt, as others here have pointed out. I actually like Jade but from her videos its clear she is one of those high-maintenance people who need continual adoration and support, and this split will build her into a better person when she can learn to be self-reliant. Seriously, she would say "sorry" about a million times for dumb stuff like a hair being out of place or a wayward blanket on the couch or a mundane statement that may offend someone.
There really is a "moment" when you realize a relationship is over and it's time to get on with life even if things are going to be very miserable for a while. For me it was my mate pointing his finger at me (in a non-threatening way). We hadn't had any type of argument in months, things seemed perfectly fine between us, but in a fraction of a second it became very clear that all my hopes for our relationship were never going to happen and I finally had the fortitude to throw him out and divorce him quickly.
Two years later I ran into him and he told me that he knew he didn't treat me the way I deserved, but he didn't think I would ever actually leave him. I think Jade may have had this attitude.