I think she gave herself away when she said Miguel Barclay was 'all up in her niche' on the first Hellmans instalive. She sees this 'poor' thing as her niche which she cannot break away from. Even though she could still sell her books targeted towards that market without still claiming to be poor herself. It's nonsensical and insincere.
That āall up in my nicheā comment was shocking. She insinuated live on Instagram that she was gutted Miguel was a nice bloke because she wanted to hate him since heās āall up in her nicheā. If that doesnāt show her true character I donāt know what does.
Miguel is close to being a household name for his simple Ā£1 meals niche, I know nothing else about him which is fine, I donāt need to to know what heās about. Does he have a struggling background? Does it matter if he does?
Jack could have easily elevated her niche of cooking cheaply and made it into a decent brand, however sheās fucked herself so many times with her
tit personality, exaggerated back story and controversial behaviour. I just canāt understand why shes consistently stood in her own way.
-quick edit on the subject of Louisa, I want to like her but I canāt for the life of me understand how anyone with an ounce of integrity can live with someone who rattled her tip jar and pleads poverty so regularly. Somethings not right there?