OT but I actually despise the language/marketing of shreddy/shreddy club.
The infographic she shared of “shreddy-wrapped” made me cringe. ‘cardi-no’ ‘baby got back’ nahhh why does she think she’s black? She’s the whitest person ever yet all her products have an element of AAVE in their marketing and naming.
Aside from that, it also makes her products super inaccessible for people who actually want to lose weight properly and develop a better understanding of nutrition and exercise.
“Wow how did you lose weight?”
“oh I just did the bAd asS BisH
workout and ate a kilo of fried mushrooms on my avo toast xoxo”
not that she cares about accessibility and developing a strong following, her “strong following” and loyal customers is just the 75 percent of people who accidentally paid for another year of access due to their sneaky auto renewals