She complained again about not having time to work out just to add the link for her app as usual. She is doing it every few weeks stating that she did not do yoga for couple of months. It gets boring AF and contradicting the statement that her app is helping with preserving a routine...
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Or maybe she’s really in it only for the money and she just doesn’t feel like doing it everyday which makes her have these periods of not being DE but then she decides to capitalise on it. It would make sense especially with how hard she’s trying to prove something to the world. I’m wondering how long their business is going to last…
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So basically she has been remaking these since Sunday, I wouldn’t brag about it if I had a food company. Proves how terrible her recipes are. I actually tried one of her brownie recipes in the past and not only it called for a ridiculous amount of coconut out, it still turned out dry
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I think she is trying to reinvent the wheel. She posted something about a cherry - brownie combo which does sound good but also sounds like you need time to get it right. Not to defend her but if she went back to the basics and maybe add a little bit of yoga to it, stopped with the humble bragging and preachy bs, she would be a lot more tolerable.Or maybe she’s really in it only for the money and she just doesn’t feel like doing it everyday which makes her have these periods of not being DE but then she decides to capitalise on it. It would make sense especially with how hard she’s trying to prove something to the world. I’m wondering how long their business is going to last…
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So basically she has been remaking these since Sunday, I wouldn’t brag about it if I had a food company. Proves how terrible her recipes are. I actually tried one of her brownie recipes in the past and not only it called for a ridiculous amount of coconut out, it still turned out dry
And to think to some people this is a half of their salary…
So she regressed back to posting nothing but her expensive sneakers and jumpers and car interior on her stories. So u professional I can’t believe it. Tacky AF too. They 100% had a Comms Director for a little while and fired that person because Ella dearest couldn’t stand not getting the dopamine rush from the engagement as she was used to.
I agree - I think the comms director told Ella she should make a personal Instagram in order to make the DE one more professional and business focussed. And now the comms advisor has potentially left and Ella has swooped at the chance to run the DE one as her personal one again for more attention
Ella, darling, we all know you read this thread, despite how amazing, successful, loaded, busy and fulfilled your life is.
For the love of everything that is holy. If you want a maximalist, more is more house, EMPLOY AND INTERIOR DESIGNER that specialises in this. You and CEO Matthew don’t know it all, don’t always know better, you are not experts in everything.
Take a page out of Richard Branson’s book. He had ideas and he knew he is not an expert in the field. He hired experts and worked with people who knew what they were doing. And despite this everyone associates the Virgin Group with him.
For the love of everything that is holy. If you want a maximalist, more is more house, EMPLOY AND INTERIOR DESIGNER that specialises in this. You and CEO Matthew don’t know it all, don’t always know better, you are not experts in everything.
Take a page out of Richard Branson’s book. He had ideas and he knew he is not an expert in the field. He hired experts and worked with people who knew what they were doing. And despite this everyone associates the Virgin Group with him.
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As a maximalist and lover of more is more etc that is absolutely VILE!!!! So cluttered looking and no cohesion… money can’t buy taste
God she must have a permanent headache living there! Maximalism isn't just throwing a load of very retirement home reject furniture together, things have to complement and go with each other or you just end up looking like you're living with your grandma who has a hoarding problem and has had the same sofa for seventy years with clashing footstools, cushions and curtains she picked up at the tip. She used to be so minimal and clean, which isn't for everyone, but Matt's style is absolutely dreadful. The man must be at least colourblind to be putting all this together!!
Honestly I would be stressed living there even if I wasn't trying to keep a disastrous business alive
no wonder she keeps moaning about how hard life is!!
It looks like a budget Habitat @ Sainsbury’s interpretation of Old Money interiors 
For someone who talks about needing to calm her mind it seems a strange choice to live with such…… *stimulating…… decor
*alternative s-words also apply
*alternative s-words also apply
Also this is what she wakes up to?!?! I thought the health queen that she is woke up to yoga, meditation and gratitude practices not to emails...She is full ofDoes she not understand how unprofessional this looks to post staff emails about a “record week” on the DE business page?!
Imagine if another food company, for example Walkers or McVities, posted things like this on their Instagram stories
really...
Exactly, she contradicts every single advice she gives. But her name is already popular so she’ll make money no matter what…Also this is what she wakes up to?!?! I thought the health queen that she is woke up to yoga, meditation and gratitude practices not to emails...She is full of
Can’t wait for this to never happen
I can’t imagine anyone less suited to the realities of cold water swimmingUnless she can monetise this somehowView attachment 1937695
Can’t wait for this to never happen
Open water swimming as a whole cold or not.View attachment 1937695
Can’t wait for this to never happen
Hahha so true
Believe it or not , the house decor is full of trendy designers items ( lampshades,wallpapers ,headboard..etc) ...just not the right choices...
So much to unpack in that Grazia article. I feel for her, it sounds awful, but surely her being so busy and frazzled is the absolute last thing she should be doing when her mental health is this fragile? Also huge red flag that she couldn't confide in her husband. I also find it a bit harmful that she says "10-20 minutes of meditation has been the biggest game-changer" as if that's the cure. Positive affirmations do not cure post-natal depression or other mental illness. The woman needs therapy and possibly some medication. Absolutely no shame in it. She may have stopped the "clean eating" message but her ethos is still so wrapped up in pseudoscience.
what a contradiction with what she posts on IG. So why pushing to deliver product which are not even in demand? The F is that relationship here between her and delusional ceo Matt. Grief, parent divorce and 2 kids . The hell is that dynamic with books, apps, podcast
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