I watched her latest video 'I'm Excited To Wear These Things - Autumn' (because there was nothing else in my subs box at 6 o'clock on a Sunday morning). Same old, same old. She even tripped up at one point and called it 'Autumn Staples' - cue fake laugh and 'that's a whole different video' comment. NO, EMMA IT ISN'T - IT'S EXACTLY THE SAME VIDEO, because all your videos are EXACTLY THE SAME.
What really pisses me off is this 'I'm not vlogging anymore because I want my privacy' attitude. She wasn't bothered about privacy when she was doing endless Zara hauls and showing us the inside of her toilet. Now she has a bigger following, uninspired 'paid partnerships' and has shilled all her followers to pay for renovations, a wardrobe filled with beige clothes and the upkeep of five dogs, she suddenly wants her privacy.
'I'm not a performing seal' she said at one point. Yes, Emma. You are. This is your job. Suck it up.