'The press' is overrated now, most people don't read a newspaper and the circulation of the Sun for example is a fraction of what it was in the 1990s when it was regularly trashing Charles and Camilla and Fergie etc and even the Queen when she apparently did not come down quickly enough from Balmoral and lower the flag to half mast when Diana died. In fact the advent of twitter, instagram etc provides a source for publicising the royals and monarchists to come together to promote our royal family whatever the press says which was not there before
I disagree. Those private accounts often pick up the same story lines they read in the “press”- obviously on their online outlets. They might trash them further but most of that is based on stuff they picked up from traditional outlets before. example- the story line that she can’t dress appropriately started with “she doesn’t dress per royal protocol”. Everything that’s “known” about it comes from “biographies” or the classic press. It snowballed from there to “she doesn’t care”, “she does it in purpose”, “she always dresses bad (wrong fit/style)”.
I don’t count the crazy conspiracy theory account (hazing/moon bump/doll/Doria’s jail stint/world conspiracy to destroy the RF….). That’s a level of craziness that has found an outlet there and people might read it for the entertainment factor but if (general) you think those are in anyway good sources I worry for you.
I would say though, that some accounts have actually achieved an interesting balance between privately run but good reporting, maybe even better than the classic sources. They are more balanced. Are obviously very subjective but still give a good starting point to also think in another direction. But they are also dependent on classic press sources. Be it for quotes, information or photos.
All in all the classic press as less direct power because everyone can put out everything for people to find. But they are still the main source about what the royals do and have still a big impact in how the public opinion forms. While they are not the ones writing the hateful and sometimes racist and abusive stuff about H&M, they definitely laid the groundwork for the negative angle. And while that’s just how the reporting cycle for public personas works (and I would argue the royal sphere takes it to an extreme) it’s krass how much this was taken on and build up outside the regular press.