About the tequila thing...okey, rn Mexico (and the whole world) is going trough a drought...tequila has to be made in Guadalajara, Mex, and it is made of agave, a plant that need tons of water and land, cause it is a really huge type of cactus.
As someone said here a few pages behind, lots of celebs are launching their own tequila brand, and that is becoming a problem here, because now we have monocultures of agave and that is hurting the soil, pushing away local tequila brewers, causing deforestation and forcing poor people to sell their land for a few pesos to bigger companies, that is the real problem, not the braids nor the poncho.
Most mexicans like their culture to be represented in other countries or by other people, its not that sensitive of a theme for us, so Kendall 'dressing up mexican' (whatever that means, cause we don't usually roll around in ponchos and boots) ain't hurting, she basically became a meme here and was compared with what some call 'whitexicans' which are the 'high' class, white, privileged mexicans that pretend to embrace our country but would much rather live anywere else, whom are also memes here lol.