So true. It has emerged clearly from this whole sorry mess how utterly unimportant influencers are. Their's is a parasitical career. It is crazy to think back a few years ago that someone like Zoella sitting on their bed saying 'I like Rimmel lipgloss' as a hobby has spawned a whole 'industry' of women (mainly), not just teen girls, making a lucrative career from just that.Influencers are non-essential also when there's no pandemic
When we come out the other side of this, it will be abundantly clear what's important. And it won't be a red lip
I was watching QVC the other day and it was like watching the History channel, or a curiosity from a bygone era. Presenters increasingly desperate to tell us a £50 leg gel is a good investment. Or £70 for a hair product is a saving. The whole culture of expensive unnecessary things must surely be over, or at least hanging on by its fingertips.