Safiya Nygaard

[oshare]

Yeah, not going to watch the latest one, and I’ve honestly just watched one before. Who’s the audience for this and why? I don’t get it

She's turned into a melting channel now, I don't get it either. I liked the videos where they went to like that candy making store and such, they were fun and interesting to learn more about. But come on, ANOTHER melting video? Tell me you're out of ideas without telling me you're out of ideas

 

[emm]

that hand sanitiser video is ridiculous. I hate how wasteful these things are

 

[Italy2]

Do you guys think her videos are good for the environment? How is it entertaining to ruin the planet?

 

[Theodore]

Poor Crusty. He was a star. I went from daft smiling at all the memories and cute clips to crying when her voiceover got emotional towards the end. I know all pets are special but I love pussycats so much. They’re so fab. RIP Crusty you were loved

 

[LifeOnInsta]

I'm really sad for her cos her videos used to be so good, I binge watched them all ages ago. These lives are just not it

 

[D_Wills]

Maybe I'm naive but why on earth does it take literally weeks for them to edit a video? They even have an assistant (2 assistants maybe??). Like I get the videos have good production values but I'm almost certain the audience would forgo some of that for more frequent videos.

Who the hell knows? Bugs me because Saf genuinely is my favourite youtuber, I love the effort and detail that goes in to their videos. Compared to the average UK youtuber they are brilliant. Just wish it was a least a couple of uploads a month!

 

[Amyx1518]

i liked the video and it didn't feel any different to previous videos. in the picture of her and tyler she posted she looked sad, i sympathise with her because lockdown has been bloody tough. it will be good for them, i think, to move back to the east coast nearer to both of their families, i hope that she manages to get back on track and get some of herself back. i missed her videos a lot and like she said in her post, i watch her videos for the laughs and the entertainment to get away from my own demons for a while, so it must feel like a lot of pressure when youre not feeling so hot yourself. im excited to see the next videos that she says shes produced, and i hope she keeps it up. i am glad to see her and tyler back!

 

[Theodore]

People forget to unsubscribe when they get bored or when the creator stops creating?

 

[Theodore]

But she CAN do them! Many of her vids have had 20million views. She will have made more money than they can ever use. The idea that their output is constrained by $$ is crazy.

 

[pecan]

Loved all of it! Vegas is my idea of a living nightmare so it’s really cool to see so much detail and live vicariously through the video I’m looking forward to the restaurant one!

 

[squishbish]

I find it disappointing that all the ‘weird science mixing’ experiments on Tyler’s channel isn’t even done by them first time, everything they do is pre-tested by Carly the girl/producer/whatever in the background

 

[londongirl2001]

Oh guys I know this is a rave thread but how many more melting videos are we going to get?

Yeah, not going to watch the latest one, and I’ve honestly just watched one before. Who’s the audience for this and why? I don’t get it

 

[emm]

What do you guys think of all the waste she produces from her videos? I don't understand how anyone can find such wasteful consumption entertaining or funny as content?

Yeh I don’t get how she’s so popular... videos mixing loads of lipsticks together.. wtaf

 

[Leslie Nope]

Bloody love Safiya. She puts such effort, thought and research into all her videos. Plus she seems like a genuinely nice person.

 

[Amyx1518]

the new dress video was teetering into boring territory unfortunately, but its interesting to see how much of a scam tiktok shop is. i mean, we all been knew, but still, its good to see it validated.

 

[Theodore]

Why is she keeping all that crap from old videos though? Ok, a few “iconic” pieces maybe from the videos that shaped the channel but seriously? It’s like a museum. It just shows she’s not running a real business, it’s a vanity project.

 

[Caramel Latte]

I got the idea that the companies who renovated had somehow gifted her their services unless she stated otherwise and i didn't catch it.
For how long do these creators intend to continue making "content", i wonder

 

[Cb2020]

How many people do they employ that they need 4 computers in the editing office and a massive meeting room.
I can only assume she intends to hire out the space to other creators.

 

[Theodore]

I’m not pissed at how much money she makes, I’m disappointed with what she does with her massive privilege which is to make very occasional videos of very trivial subjects.
With the number of viewers she gets she could really have a point of view. But I suppose she just wants to be seen as vacuous woman buying candy. It’s very disappointing.

 

[Amyx1518]

I love her videos and her as a person tbh, she's kinda unproblematic and clearly puts a lot of effort into her work, but I was so shocked when I watched the warehouse one. Like that was not a cheap project and I can't even begin to imagine how much that cost them.

I was so surprised she'd need that kind of set up because most of her videos are quite normal and done at home like why is she making an entire tv studio from scratch with multiple sets, offices, editing suits, meeting rooms etc. It seems like a lot for her main channel and a social media short video channel, or does she or Tyler have other ventures I dont know about??

Don’t underestimate how much money YouTube and influencing brings. It’s silly money.