I live in the area. I have known of Sophie for years, way back when she was married to her ex and the girls were tiny. She has always been desperate for attention/fame and has been trying to become an influencer. She always shares her posts in local Facebook groups and doesn’t seem get many likes of comments on them.
I have only seen him once when he was doing a meet and greet at a larger event, I walked past him when he sat in the back of his van by himself, his son and I’m guessing his mum were sat outside the van and there was nobody there for him to meet. I am sure some people did come to see him but it obviously wasn’t popular with a long queue of people waiting to meet him.
So I’d say they are popular in their own little bubble of fans but not on a wider scale really even at a local level. Definitely not the best Yorkshire has to offer!!