oh absolutely agree she’s trying to revive half naked yoga as that was where she saw the highest engagement for her posts. She probably thinks that’s the kind of content that would do well now. Spoiler alert: it won’t.
Do you guys know Jess Hunt? She’s a pretty well known IG influencer with >1M followers, she went on to create Refy Beauty and now Refy is stocked at selfridges, Sephora and other major retailers.
I mentioned Jess hunt because she posts a lot of semi naked content. She wears much less clothes than Olie, but as a woman, I don’t find Jess Hunt trashy (that’s my personal opinion. You don’t have to agree!). In fact I think she’s quite a smart business woman.
but our Jess Olie comes across trashy and quite dumb, with plenty of failed business ventures.
I’m just trying to understand the difference between different kinds of semi naked content and I don’t think I know the answer myself.
Yeah the half naked yoga ship has sailed, now it’s just for the pervies looking for free soft core.
I’ve never heard of Jess Hunt but just looked at her page. She’s definitely not someone I would follow but I agree she’s much less obnoxious than Jessica. I see Hunt as someone just like, doing her thing and doing it well with confidence and style. She seems to have a well-curated aesthetic and persona. Whereas our Jessica is just all over the place, so apparently desperate and insecure, and lacking in professionalism.
JO is also sexualizing and whitewashing yoga (by never acknowledging the roots of yoga nor taking any care around the fact that it’s a sacred practice historically and presently for many people), plus really carelessly throwing around poses that could be dangerous for people who don’t know what they’re doing (which honestly seems to include her. How many times has she reinjured her back?).
Jessica also very much pretends like she’s not selling sex and belittles people who say she is, whereas someone like this (Jess hunt) seems to just be straightforward and owns it. It’s maybe a little more empowering, more honest, and much less irritating when compared with Jessica “Oopsie there’s my vulva” Olie.
Edit: sorry so long, went on a rant