Emma Blackery

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But she's a real musician guys!

Gunna compare her to Dodie, who just released her first album. Love her or loathe her, her YouTube channel is a stark contrast to that of Emma's. Looking at Dodie's, you can see she's focused on the music and has a consistent style/image. Even looking at someone like Leadley (musicalbethan), there are a couple of non-music videos but the channel instantly tells you her focus is music. Emma's channel... is a mess. 30 different styles, a muddle of videos (some cooking, some storytimes, some games, some music, some comedy, some more storytimes, some educational, some gossip/reactions, etc), the occasional music video, no consistency and dwindling views too.

I just seem to remember her once going on about being a proper musician and she's not embarrassed anymore by the YouTube association but she wanted to distance herself from being "a youtuber" first, etc. But you wouldn't get that impression whatsoever, looking at her channel. In fact, the music feels like an afterthought, compared to the amount of other crap on there. Not saying you can't have both, but surely there should be some consistency. She should never have merged all her side channels into one - maybe that's where the fault lies, there's now no distinction between any of her content.
 
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Looking at her wiki, the little “-,” means failed to chart…

Why do you guys think her singles always flop?

Is it her being unlikeable or is it the no brand identity? Most people form some kinda identity and then try other things…
 
Looking at her wiki, the little “-,” means failed to chart…

Why do you guys think her singles always flop?

Is it her being unlikeable or is it the no brand identity? Most people form some kinda identity and then try other things…
She’s basically unknown outside of her dwindling YouTube audience. Even touring with Mcbusted hasn’t helped her that much. But I think the main
thing is just a lack of consistency. Changing who you are every five minutes isn’t good when you’re trying to break into the industry. Changing and evolving over A longer period of time like Taylor swift did is one thing but Emma doesn’t seem to stick at a look or sound long enough to develop a fan base away from yt.
 
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i stumbled across her newest youtube video and almost fell for the title ("removing a song from my album") but then after 6 seconds i realised it was just a stupid Q&A with an add and stopped the video. i‘m almost sorry for how bad she‘s doing on youtube
 
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Didn’t she shade Eurovision a few years ago? I remember it cause at the time i was really starting to go off her..
 
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More of her noise. It's just interchangeable noise at this point.

Is this produced by Pirate Pete because all the music she's wrote while with him has been really rit.
Singing doesn't go with the music at all.

Oh yeah like she has some saviour complex.

Wonder if she’s gunna try and tie the boyfriend down at any point. Not that it’ll stop him, allegedly emma was the other woman.
Allegedly she was the other other woman.
He was married while engaged to someone else then started banging Emma while on the tour. Allegedly.
 
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She’s back to trying to be like Taylor Swift again with this Folklore wannabe song she’s just put out. The video is one of the most cringy things I’ve seen in a while and looks like something that would be made for GCSE Media Studies coursework. As usual her small army of stans are fully brown nosing her in comments, knowing full well this song has no replay value. It’s embarrassing.
 
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She’s back to trying to be like Taylor Swift again with this Folklore wannabe song she’s just put out. The video is one of the most cringy things I’ve seen in a while and looks like something that would be made for GCSE Media Studies coursework. As usual her small army of stans are fully brown nosing her in comments, knowing full well this song has no replay value. It’s embarrassing.
It's like if Lana Del Rey and Taylor Swift had a baby with no talent who can't sing.
 
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She’s back to trying to be like Taylor Swift again with this Folklore wannabe song she’s just put out. The video is one of the most cringy things I’ve seen in a while and looks like something that would be made for GCSE Media Studies coursework. As usual her small army of stans are fully brown nosing her in comments, knowing full well this song has no replay value. It’s embarrassing.
After your comment, I was curious and everything you said is so true. Besides the resolution at the end, I don’t understand the video at all other than it is cringy. The font omg I can't. Her voice and the music don’t sound good at all. Was this a prank of hers maybe?
 
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The fact that there is not a single comment critiquing her is incredibly suspect. Every comment is overwhelmingly positive, praising her as if she’s some kind of revolutionary songwriter. She’s either filtering comments or paying for them because there’s no way every single person loved this song.
 
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Hyped for her to reveal that this video cost her £5000 or something ridiculous.
 
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Stumbled upon this thread because I want to see if people noticed that taylor swift wannabe song. Her voice is so bad and pitch-y. Her recent music videos are so cringey. I'm shook it can get worse than her previous ones.

I saw a video she did back then where she acknowledged her constant change depending on the person she is with. Well, AT LEAST she's aware of it huh. Link:
 
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