I also find the name PLANTS a bit meh1. She can’t put a sentence together. A very simple sentence. And just how sad is it if it’s true? I love pasta but wouldn’t want to eat it every night!
2. The labels look like someone went a bit too wold with Canva. 0 uniformity, absolutely no cohesion and there is no brand identity in it either. It’s a mish mash of fonts, colours, various graphics that do nothing to highlight what the product is. Some of their packaging and labelling is all muted pastel colours, some os harsh colours, fonts even within the same product family don’t match…. Did CEO Matthew design this flaming dumpster fire?
Oh Im off to the supermarket to buy some PLANTS
Fancy a dinner of PLANTS
Oh you've not finished your PLANTS
Sounds like I'm shoping at the local garden centre.