Caroline Hirons #3

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It was the Medik8 post made on instragram ... they were celebrating being apart of CH 10,000 of the summer kits ... must be 5,000 of each.
Medik8 was only in one kit so does that mean they contributed 10,000 to one kit only? If so, perhaps there were 10,000 of EACH kit?
 
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Even if she only makes a fiver profit off each “kit” that’s £50,000 in a day. And it will be a lot more than a fiver each.
NO NO! She does it from the goodness of her heart and if you carry on complaining she will stop! Apologise to your mother now!
 
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Turns out Hirons is paranoid too.

Lookfantastic put out a 25% discount on Dr Dennis Gross products as an email exclusive. Not to everyone. Some people, me included, got an Olaplex offer instead. Someone posted it in the Freaks group saying how shady it was of Lookfantastic. Many commented that it was probably a preplanned offer as there aren’t many marketing teams agile enough to prepare a discount 48 hours after seeing it was included in Hirons kit. CH immediately comments, WRONG. They’ve definitely done it on the back of the summer kit. They do it every time.

She really does think the world revolves around her, huh?
 
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Turns out Hirons is paranoid too.

Lookfantastic put out a 25% discount on Dr Dennis Gross products as an email exclusive. Not to everyone. Some people, me included, got an Olaplex offer instead. Someone posted it in the Freaks group saying how shady it was of Lookfantastic. Many commented that it was probably a preplanned offer as there aren’t many marketing teams agile enough to prepare a discount 48 hours after seeing it was included in Hirons kit. CH immediately comments, WRONG. They’ve definitely done it on the back of the summer kit. They do it every time.

She really does think the world revolves around her, huh?
Escentuals have got 20% off everything atm including Dermalogica - who she wouldn’t give the time of day until recently, but now they’re paying her loves. That offer began before hers and runs long after but I suppose that’s just to spite her too?

The ego on the woman. She needs to just wind her neck in and realise that not everything is about her.
 
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To be fair, I can't hate on her for the hustle, she has the right to cash in on her influence. Her followers are mostly grown, they should know better, but they don't. CH didn't point a gun to their heads and say "buy my kits or else", did she? At some point the consumers have to hold some kind of accountability for their irresponsible consumption.
 
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Same. I have no issue with her businessing (haha). Men never get this tit for making dollar.
 
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I think they do when they’re encouraging people to buy things they can’t afford, don’t they?
 
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To be fair, I can't hate on her for the hustle, she has the right to cash in on her influence. Her followers are mostly grown, they should know better, but they don't. CH didn't point a gun to their heads and say "buy my kits or else", did she? At some point the consumers have to hold some kind of accountability for their irresponsible consumption.
Of course, but her business practices are less than ethical. She’s using manipulative sales techniques. Many others do too, but CH sets herself up as some Queen of Scrupulous Morals. While selling hugely expensive skincare kits on credit in the middle of an economic crisis.
 
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I think they do when they’re encouraging people to buy things they can’t afford, don’t they?
On credit, no less!
It comes down to the power of advertising and how much more potent it is when you create an #army or online community to implicitly pressure each other be part of the event. And these are hyped events!

Especially at the moment, this is a group craving human interaction - you give them a group of friends online, of course it's natural to want to fit in.

Years of successful retail and marketing experience is brought forth to make it happen and social media exponentially increases the power of it.
 
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we need to make a new thread! this one has the most likes/reactions. there are other posts that are higher up but they’re normal posts and not thread name suggestions. 😬

Caroline Hirons #4: Buy my kit or I'll have a fit!
 
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Just sounds like business smarts to me 🤷‍♀️ I’m not advocating for her, as I wrote up thread - gone right off her, but this is a material world right? Not sure business is going to become charitable because of the state of things, it will pivot and fight harder to survive. Appreciate the points about her being a morale crusader but again, hypocrisy totally normal in the business world.
 
Gawd, she’s on Gaby Roslin’s BBC Radio London programme this afternoon.
 
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Such a shame. Her skin has worsened after piling on the products yet she still bought the kit and is going to devour the book
Does anyone think someone might say “go back to a pared down routine of cleanse, treat , moisturise and leave it at that”
 
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