It does feel like she’s dropped the ball on this promo, and a lot of fans are saying so too. Announcing the album and main single through her Instagram bio, and then nothing since? I understand she’s private and doesn’t do the normal promo routine of talk shows and performances, but Lemonade was the same and she managed to stay in the public eye because she did Super Bowl - Tour Announcement - Lemonade drop + film - tour started a few days later. If you look at someone like Taylor Swift who is also quite private, she only did 2 talk shows but managed to keep people talking about her (in a good way) by using social media - if Beyoncé did this it wouldn’t even have to be her posting it, an assistant or someone!