They’ve definitely eased off on the donations, I can’t see the charity going on longer than this next year, they just don’t have the income… and even if Cashley’s challenge stuff is all 100% funded by sponsors (mmmh yeah okay…..
) they still don’t bring that much in… Yukon was indeed a huge massive challenge, fair play to Gary and him for completing it (more to Gary!) but he didn’t even meet his 25k target until a few weeks AFTER the challenge, he was nowhere near that target before and during it…. And I imagine he thought he’d just START at that target and keep upping it…
Their plan or whatever business model they have just has no longevity, they really should’ve teamed up with an existing family type charity, but they got caught up in their own hype and thinking by raising that 1.6m from the public so quickly that it would just keep on coming….