madeleine olivia : Most liked Posts

For someone who has just spent nearly 2k on a tap, a video of her doing budget anything feels patronising, and sticks in my throat.

Well if you ever wondered what her USP is these days, she seems to have set herself up as a 'Greenwasher' for any business or organisation that is prepared to pay her enough. She's their ideal demographic - a wealthy white female consumer in the 25 - 45yr age band living in a developed country.

The video was sponsored by the CPSO (Centre for Sustainable Palm Oil Studies) which was set up by the Malaysian Government and is a massive attempt to greenwash the industry. Can we count the red flags here? Even Greenpeace describes 'sustainable palm oil certification' as "useless as a chocolate teapot" I guess it's hard to do any independent research when a sponsor waves dollars in front of you. One has a peloton and a wedding to pay for don't you know?

She also completely ignores the facts that the palm oil industry is rife with human trafficking, child exploitation, and human rights abuses. Oh and let's not forget the pesticides and herbicides used that affect the land and the workers exposed to them.

I noticed the low engagement too.

Influencers can hate on Tattle all they want but a lot of what is said here is the canary in the mineshaft as far as when things start to go wrong for the influencer’s career.

They shouldn’t read here but a savvy influencer would ask a trusted agent to read everything and make note of all constructive criticism, try to discuss it in as impersonal way as possible. Then changes could be made before followers check out.

I’m not sitting here saying ‘we’re actually doing them a FAVOUR’, of course not, we’re hear to dissect for our own amusement. But there’s a lot of articulate criticism, and on madeleines threads you can read how disappointed people are in her - that’s genuine and in a lot of industries you have to literally pay for that level of insight

Tom_Nook said:

We should be grateful that it isn't called 'Digging 16 beds in the garden of our Georgian house'

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I was just thinking that!

Some more ideas: :

"Tips on buying a Georgian house".
"Why we didn't buy a listed Georgian house"
"Is buying a listed Georgian house ever worth it?"
"Starting an organic free range chicken farm at our Georgian house"
"How our organic free range chicken farm at our Georgian house is going"
"Foxes and our Georgian house "
"Painting our Georgian house with Farrow & Ball "
"First Christmas in our Georgian house"
"Georgian house library tour"
"We're becoming a family of three in our Georgian house"
"Painting a nursery in our Georgian house"

I don't come on here because I hate anyone. It's interesting to discuss influencer culture and a lot of it is quite damaging (including to them as it seems to negatively affect a lot of influencers' mental health, probs cos of comparison/their whole life being about the likes) and fake so I don't see the problem that there is a place to talk about it.

Also, now that influencers make a tonne of money from their followers, whether it being because they sell products or indirectly through ads, surely they are not above being called out when they do questionable things.

The influencer career is so new that I think it should be discussed as who knows how it will impact people long term e.g. influencers who use their kids for money or the mental health toll of the fake perfect life for insta.

Also, if an influencer has been supported by their followers, they should be able to question if the influencer then does something questionable. And any questions or comments about that kind of thing on their channels gets labelled as trolling so no wonder this place exists.

slugella said:

I don't come on here because I hate anyone. It's interesting to discuss influencer culture and a lot of it is quite damaging (including to them as it seems to negatively affect a lot of influencers' mental health, probs cos of comparison/their whole life being about the likes) and fake so I don't see the problem that there is a place to talk about it.

Also, now that influencers make a tonne of money from their followers, whether it being because they sell products or indirectly through ads, surely they are not above being called out when they do questionable things.

The influencer career is so new that I think it should be discussed as who knows how it will impact people long term e.g. influencers who use their kids for money or the mental health toll of the fake perfect life for insta.

Also, if an influencer has been supported by their followers, they should be able to question if the influencer then does something questionable. And any questions or comments about that kind of thing on their channels gets labelled as trolling so no wonder this place exists.

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Could I have used the word question/questionable any more times

Self care obviously means different things to different people but for most of us it's carrying out basic tasks, like having a wash, making healthy meals even when we're tired, taking our medication, having an early night, taking a ten minute break from work, being on a year long waiting list for mental health services if we need it...

Influencers seem to like filming a 'self care day' which is completely unrelatable for most people and also a bit boring. I skipped through on double speed but watching rich people preach about self care while they have privilege and access to things most people don't is just getting boring now. We'd all LOVE to have regular therapy but that isn't possible for everyone and I don't need to be 'reminded by someone on YouTube that therapy is a great tool. WE KNOW.

'Selling you protein under the guise of self care in my Georgian Home'

Lol @ her having a whine about her instagram numbers. They're dropping because you are about as interesting as a grapefruit and all you post are ads and dull beach shots. Plus people aren't stupid and can see through your fake-as-f*ck greenwashing and sustainability crap.
Lol @ her saying she's been 'neglecting her self care'. Her whole existence is nothing BUT self care, whiny entitlement and self-indulgence. When has she ever gone without?
Oh and yet another round of pumpkin soup and mushy vegetable stew. Why does she think she's a great cook? Everything she cooks is basically sloppy coconut curries and noodles or rice doused in tahini and soy sauce. I'm sure all she does is look for recipes on pinterest.

Someone needs to tell these influencers that minimalism doesn't mean doing a big clear out every year of the tat they've acquired! That's literally just the standard cycle of overconsumption

I also don't see what's so bad about Alex still having clothes he had when they met 11 years ago

Fearne said:

This girl just finds anything to brag about. How about just simply, starting our vegetable garden? Next she'll be describing rooms by their size rather than function.

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We should be grateful that it isn't called 'Digging 16 beds in the garden of our Georgian house'

I see she's back hoovering up greenwashing money again - she had an insta post the other day promoting almonds (conveniently called UK almonds but it's actually the US almond industry). It's just so amazing that the almond industry really really loves the bees so much..... Farking BULLSHIT - the almond industry is responsible for large scale deaths of bee colonies in California due to the massive amounts of pesticides used. Literally type the words "bees" and "almonds" into google and there is a huge amount of information on this.

I guess Madeleine has found her niche as an influencer who is prepared to greenwash-shill anything for money - there are likely loads of business who want to tap into the 'sustainability' market she represents, hence the ads for palm oil, IKEA, shitty plastic electronics, and now the almond industry.

I wonder if the fact that she has sold out her values and ethics for dollars is part of her constant underlying unhappiness....nah, she's just a miserable entitled cow who is finally showing her true colours. This is who she is.

I bet Alex will be spending most of his time hiding out in the games-room to avoid her constant whining and moping.

Oh and I bet that chanel bag will go so well with her fugly lumpy porridge-coloured smock collection.

As I can no longer edit my post to remove the offending paragraph, I will just say this as an explanation. When commenting on ingredients that Maddie used in her video, I was careful to clarify that I was referring to my particular area in regard to expensive ingredients. A large cauliflower costs around four dollars and I can get several meals from it. A small bag of cashews is going to run around ten dollars (and that's for the cheaper broken pieces). I might get one meal from the cashews. A lot of people with health conditions can't eat fatty foods like nuts and might appreciate seeing that cauliflower makes a good substitute. The trick to making a good sauce with cauliflower is to use the vegetable for the bulk of the sauce and don't add a lot of liquid. It's light and creamy and is a wonderful lower-fat option. And as to the nutritional yeast, I did say that everyone has different tastes. I mentioned that I like a lesser amount because I've noticed on many vegan forums that so many people have an aversion to the stuff and usually when they cut back the amount used in recipes they like it more. Again, it's just a little thing that someone might read and want to experiment with.

I always try to be careful in the wording of my posts. Maybe I could have worded my last post better. It is never my intention to cause any sort of drama or discontent. Maddie did a video about budget vegan meals. I'm a vegan who loves food and loves to talk about food. I am also a poor vegan who feeds family members with health issues. I offered a couple of suggestions based on the food in her video that I thought might be helpful. I apologize to anyone who was bothered by my post.

Non plant based diets are often just as unhealthy as a 'vegan junk food' diet. I'm not sure why so many people assume vegans/ people eating plant based just live off processed food and Greggs sausage rolls. It's possible to be plant based and healthy, it's also possible to be plant based and very unhealthy. Same with most other 'diets' for want of a better word.

The shame of it is that Madeleine would have been so well placed to open up about how the worlds of sustainability/minimalism and influencing are colliding - the greenwashing, the consumerism, the fact that buying more can never be good for the planet, how the more stuff she rids herself of, the more unsolicited free ‘green’ stuff arrives at her door. How many sustainability influencers start off with the best intentions?

An open conversation about how to ethically walk that line would have been refreshing eg here’s my checklist for brands I won’t work with (do they pay fair wages, are they based off shore, do they pay tax etc), here’s what I have been struggling with as sustainability/minimalism influencer, here’s what I do with all the stuff I am sent, etc etc.

I suspect the anger she’s directing towards the dissenters is her own cognitive dissonance. She knows she sold out for the megabucks and deep down loathes herself for it but not as much as she loves the wealth and interpersonal power it’s brought her.

I get the feeling that Madeleine thinks that once the #Georgian kitchen is finished her viewers will all magically reappear. I think she badly miscalculated this one - she had the opportunity to produce some interesting content (gardening/renovation meals) but she sold out to any company willing to offer her money. Things have changed a lot over the last 18 months and there's literally hundreds of people across all social media platforms producing plant-based content these days. Younger people are far more likely to watch a short recipe video on tiktok than a 15-minute youtube video and even I can't be bothered watching a full cooking video (and don't really have the time). I would much prefer to look up a recipe on a blog which I usually find via Pinterest.

There's still a few youtubers I enjoy watching and I don't even mind the ads because they are usually products they are genuinely interested in and have used - not just the latest crap PR crap that has been sent to them. Dressing like a scullery maid to promote Samsung washing machines was incredibly stupid and just...obnoxious. Spouting on about 'slow living' when you really have no idea about the origins and ethos of the slow living movement just served to prove that Madeleine is so far up her own arse that she's lost touch with reality.

ChamomilePee said:

Keep in mind there are FOUR toilets in that house if you count the separate one in the office. There's the main bathroom, one in the utility, and a tiny ensuite attached to one of the spare bedrooms (plus the office).

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I can't imagine having four toilets and still wanting to go and wash my face in the same room as someone having a shit.

ETA I could have left this comment as 'I can't imagine having four toilets'.

If we continually posted stuff in her YT comments or Instagram, or engaged with any of her supporters on those sites, THAT would be trolling. Coming to a completely separate site that is clearly named as a 'gossip' site is not trolling.

If Madeleine cannot stop herself from coming here and reading about herself, that is entirely her problem. The world does not revolve around her and her multiple neuroses.
Nobody is forcing her to trawl the internet for any mention of her name. I have never posted or commented on any of her social media but I AM entitled to have an opinion about, and critique, her online content here.

The aul wan said:

This is how I found tattle, she called one of her you tube commenters a troll and then deleted it but not before they directed me to Google a 'gossip critic site ' I also used to really enjoy her old house reno and the budget food shopping and then when they bought the new place it was a total transformation both in content and attitude and I came here to see what others thought. I spent a good portion of a morning laughing along with some of the more sarcastic comments. I've unfollowed her but still come here for the updates without giving her any views. So thank you all for sitting through what has to be just one long series of ads now to report back!!

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That's how I found tattle as well, I was so disturbed by the change in her video style and behaviour.

I'm sure part of being so disturbed is me finding it super problematic that so many people are never satisfied with what they have, wanting more, better, more expensive, more luxurious, etc; I thought with her (supposed) minimalistic attitude she was more aligned with how I view these things. Not that any youtuber needs to stay where they are just to satisfy me! But it was such an extreme change in her attitude and values.

These days there's just such a massive incongruence between her still shilling her minimalism book, pretending to be interested in the environment and sustainability, ... - but then she goes ahead and promotes Bayer fertiliser, rips apart her complete house just because she wants to (even though there was nothing wrong with a lot of it), uses an aga which is probably one the worst stoves you can have, and just goes full on consumerist nightmare. And she's still trying to wrap that in the "sustainable" label, which is probably what pisses me off most. "Second hand", "giving stuff away to her sister" and so on does not make a sustainable lifestyle, nor does it make a sustainability channel.

For me she's such a symbolic example of what's wrong with society everywhere. We fill our lives with tat and things to fill the void inside ourselves because that is what life has been reduce to under our current economic system. Insubstantial things like community, friendships, environmental stewardship and so on have either been destroyed because you can't put a price tag on it and sell it to us, or it has been subverted into a selling point for companies that lie to us by pretending buying this or that will give us the insubstantal thing. It's how social media works, it's how companies get away with greenwashing, but it doesn't solve anything.

That was a beautifully written point of feedback and Maddie gave such a shit response. I agree with all the points the commenter mentioned, and there totally right on all fronts.
What a weak response from Maddie.

ChamomilePee said:

I have a feeling that house is going to be on the market again within a year. It just seems like it's going to be a huge money pit and it's never going to be perfect enough for Madeleine. I bet they spend a total fortune on it before they realise it though.

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I second this. I bet they spend a fortune renovating it and then claim that it was never actually intended to be their forever home and it was purely a renovation project (because that's a REALLY sustainable hobby to have, Maddie). Of course, she'll then gaslight her audience and disclaim that she never said otherwise, that she has no idea where people got this idea that it was her forever home from, etc

I have watched her videos occasionally, and when the moving vlog appeared on my YT recommended I was like wtf?

I watched the video and I was in a bit of a shock at how much stuff they had, loads of boxes, buying new items which they already own and are pretty new (like the beds). Then it struck me, she's not really special (minimalism, sustainibility, and veganism were what made her stand out), she`s just like the rest of the influencers.

Why I am even surprised by this point, all the "nice" influencers have been acting like sour milk cartons. They want to make money by portraying something online and get angry when you question their motives after they get caught doing the opposite of what they preach.