Anyone in the 'instamum' category are all a bunch of narcissistic sales people who use other women's vulnerability to sell them things that they themselves wouldn't spend money on unless they were given it for free.
MP is just as bad as the rest of them....she now has flex appeal (great) but it all started from flogging stuff, she's just scaled back the ads a bit as she now has better paid work. Work which appears to be rehashing the same old manky titties/parentingtgeshitoutoflife (so painful) as she has done for the past 5 or so years.
P
The only reason why they all focus on this target audience is because they know that late at night these tired/emotional women will buyl anything to feel just a bit better....does it work? No. Why do they do it? Because these 'influencers' look like they have it all...They are always at events, away for a few nights on a spa break without the kids, have an array of jumpsuits, interiors etc. All this whilst 'struggling', 'feeling overwhelmed'....maybe they are..but does buying something make it better? No of course not...and they know this...but hey, it brings in the cash, so who gives a fuck....as long as they can own their houses in London or in the country and redecorate and go on holiday they don't care.
I hope it all implodes soon, although I doubt it