Helen truly is on brand with the Scummy Mummies ethos whereas Ellie seems to have healthy relationships with her spouse and children, doesn't overshare info about her kids online including all the junk food she's feeding them, obviously has pride in her house (she Insta-ed the tit out of her new kitchen) and can keep on top of day to day tasks. It very much feels like a one woman show now with Ellie just pretending to be a scummy mummy when she is in fact a very, very middle class mummy.