I wouldnt call it sassy I’d call it unnecessarily aggressive, yes she is marking ads as per the guidelines and I have no doubt that having endless messages about marking adverts consistently/clearly gets annoying - but if she’s Getting comments saying ‘why haven’t you marked this as an ad’ when she has, why bother with the whole ‘YOU need to manage social media better’ - surely it reflects on HER as the advertiser and HER execution of it? Surely you’d look at it as, ‘hmm, clearly the way I mark adverts isn’t clear enough’. But no. It’s not louise’s fault, it’s everyone else’s. And if she posts adverts all over her Instagram, YouTube et al - but those followers AREN’T her customers - who the hell is she advertising things to?