Brands usually stipulate that they want specific hashtags used etc. Also brands want to know how much reach you've had per post and her reach would be greater with appropriate hashtags, so I still disagree that it's an ad. But I am happy to be proven wrong!I personally beleive the granny post is an ad for Gordon's gin as she has done a few posts tagging them and I think the coombe park post is an ad for any of/ or a combination of the things shes tagged.