Isobel Lorna

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God I saw her in her car today talking about how she’s from a normal but very privileged background. What does that even mean 🤣🤣🤣
“I want to be aspirational and luxury. I want you, as my audience, to feel like I’m above you and therefore encourage you to emulate me.

but I don’t want to be so aspirational that I’m out of touch or inaccessible. If I’m too posh then I’m just unrelatable, unlikeable and ergo, not marketable.

as a luxury influencer I have to tread a fine line between making my audience envious of me, enough that they’ll buy products to be like me… but not so envious they resent me.

So I flip flop in my content. I’ll mention my “normal” middle class background while wearing outfits you can’t afford, makeup that costs a bomb from a flat with rent that’s 3k a month.

in the words of Samantha Jones, “If you're not wearing something the kids can't afford, how will they know to look up to you?”


THAT is what she’s saying
 
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Well not everyone? I see plenty of fun colours around, I've never seen anyone young with a navy birkin it's super boring
Probably took whatever she was offered in store, just for the status of having a Birkin. It does look pretty old fashioned in navy.
 
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I mean doesn’t everyone? you’re hardly gonna spend 12 grand on a bag that’s neon green, if you’re spending that much you obviously want it to match most other colours/outfits
Not the girls with real wealth. They collect the rare colours/patterns because they can afford to buy something they won't wear all the time.
Just more proof that Isobel isn't actually an old money princess in my opinion. Ofc if you're not pretending, it's good to be logical.
 
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No I saw one TT that she definitely mentioned a flatmate. Whether that was boy or girl I can't say. She would have mentioned and shown a boyfriend surely?
She’s mentioned a girl flatmate in the comments before because she had borrowed something off her. The boyfriend is still reasonably new so not living together.
 
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I’m so confused about her going shopping in what looks like an evening gown.
 
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The way her whole personality is Hermes. She’s so yawn.
Without a Hermes hanging from her arm shed not get half the engagement, like is this really ‘influencing’ nowadays
 
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Her video staying in a hostel is sooo distasteful. ‘Can’t believe in doing this!’

Not her cosplaying as a poor person while bringing all of her luxury skincare. Who honestly likes this insufferable girl?
 
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Her video staying in a hostel is sooo distasteful. ‘Can’t believe in doing this!’

Not her cosplaying as a poor person while bringing all of her luxury skincare. Who honestly likes this insufferable girl?
hostels aren’t even for poor people. There’s no reason to be snobby about them at all.

my husband and I have travelled all over the world. We are professionals, own our home in London etc. We usually stay in hostels. When I was single I stayed in hostels. They are more sociable, easier to chat to people, run events and have a bit more of a homey vibe. A lot of them have private rooms and are akin to a budget hotel. Plus hostels that are run by locals mean you’re feeding back into the economy directly instead of some soulless luxury hotel chain. Thailand especially has some amazing hostels.

I think in ten years she’ll look back on some of her attitudes expressed on insta and cringe at them for the insecure snobbery they are.

when I was in my teens I went through a weird snobby phase. It was bourne out of my deeply unhappy home life, my own insecurity and i rightfully look back on it with embarrassment. I honestly hope Isobel grows ups past this.

her and her 33yr old man child boyfriend.
 
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She’s really the most immature snobbish person. She reminds me of myself when I was 15 and would turn my nose up at everything. It’s not fun or endearing it’s just completely pathetic.
maybe she should get back to her “clients” if she’s not making enough money… iykyk
 
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She’s really the most immature snobbish person. She reminds me of myself when I was 15 and would turn my nose up at everything. It’s not fun or endearing it’s just completely pathetic.
maybe she should get back to her “clients” if she’s not making enough money… iykyk
Do tell….
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Also you’re so right. I hope she looks back on this time and cringes at this ‘high end’ character shes trying to play to fit in online
 
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Both her and her bloke do these weird videos where they are like ‘come with me to get my hair/nails done in Thailand’ and compare the cost to London and basically say they expect it to be tit. It’s just snobby but also disrespectful. Like these people might not be charging a lot relative to prices in London but doesn’t mean they will do a bad job. It almost seems a bit racist as well.
 
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She is such a boring plain Jane. So unremarkable and her content is the same. Cant wait for this era of Hermes and porsche posting to dry up. Everyone posts the exact same thing
 
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Both her and her bloke do these weird videos where they are like ‘come with me to get my hair/nails done in Thailand’ and compare the cost to London and basically say they expect it to be tit. It’s just snobby but also disrespectful. Like these people might not be charging a lot relative to prices in London but doesn’t mean they will do a bad job. It almost seems a bit racist as well.
there’s a trend atm where influencers are showing themselves in a first class flight, drinking champagne and eating caviar.

except.. it’s a set. Influencers Faking first class flights has been around for years, but recently I believe there’s a sound stage set up somewhere in North London so a lot of British ones have been doing it.

Sam Gowland is a recent example. His content is so similar to that goon William wade and to Isobel Lorna. He’s done the same pose, with similar boots, on a similar ski trip.

they are all cookie cutter versions of each other, and it’s all incredibly shallow and fake.

waiting for Isobel/Wills to take a selfie eating caviar off the back of their hand with lemon, alongside a remarkable still glass of “champagne” on a “first class flight” to nowhere/a London warehouse.
 
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I love Picotin’s but she got the most horrid colour lol. If you go into H and tell them you want a colourful bag and they give you that grey one, and it’s not even a quota bag… they’re literally just taking the piss out of you and laughing at you for buying it.
 
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White City is a bit of an odd choice
I’ve seen him at the soho house gym there and I guess he moved to where he could share with someone.. literally bro is mid 30s still sharing and then posting a “luxury life” on socials and getting her van Cleef etc. messed up priorities
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actually her bf is faking it till he makes it too. I was asked to partake in a paid survey thing via soho house and I declined as it was £250 for my evening yet he was there.. clearly not as luxury as he makes out. he is with her to raise his own status and following, that’s it. It’s also creepy that he’s with a girl in her early 20s. They must sit and talk about insta videos they’ll do because they seem to have a similar theme.. what a sad life to go on holiday only to spend the entire trip creating videos for online acceptance lol
 
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just completely copying Kyra mae’s videos with no credit to her in the caption lol
 
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Do tell….
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Also you’re so right. I hope she looks back on this time and cringes at this ‘high end’ character shes trying to play to fit in online
I’ve read on this thread a gentleman posting a “review” online of her and her company he had the pleasure of enjoying and he linked her IG. Made for eye opening reading.
 
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Everything about her bf gives me the ick, his voice, how he talks about things. Cant see what she sees in him other than being a good cameraman
 
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Has anyone seen her paying with a business card the last couple of times she goes shopping (I recognised it as I have the same one) baffles me how she’s writing off celine ski goggles and Chanel cardholders as a business expense :LOL:
 
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