Erim Kaur gossip thread
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From the time she was charging £40 for a hair oil, I was eye rolling. I mean there are sites like CultBeauty, Selfridges etc. where you can find brands in the game for decades. I genuinely don’t understand her logic other than to be #1, be worshipped for sitting on her ass all day and rinse the brown girls £.
cultbeauty and spacenk also feature brands that are new and have much less following (and the sales she claims) than erim! selfridges too honestly, i've found really cool indie brands that are super small and not really discovered in the media yet through all three of them. so the fact that she's not on shelves ANYWHERE is shadyyyyyyyyyy
one thing about her that pisses me off to no end is how she constantly shills the sikh community for her own gain. "support fellow sikhs" just means "buy my hair oil!!". not once have i seen her support other sikh businesses it's all about her stupid damn oil.
gisou hair oil is £80 (it's pricey but it is luxury ingredients and a luxury product so can't really criticise it) for 100ml and it is soooooooooo popular (and an influencer hair oil!) and stocked at sephora and revolve and more. byerim is pricey for the product (the actual product and ingredients are not luxury) but i don't think the price is the reason retailers aren't stocking it
that's what i found so hilarious about her whole "let's prove my friend wrong for saying we don't support our community" like you really could have given attention to so many sikh owned brands but instead you tried to get your followers to market you for free LOL i'm sure in her bobble head she was thinking she was going to get byerim trending on twitter
so embarrassing and cringe
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New to this thread. Does anyone know what her dad does for a living?
Apparently he owns a Rolls Royce so he's gotta make crazy good money (if it's legit and not a rental)
And is it true that her company is a "multi-million dollar" company because her hair products aren't even famous
Lastly, does anyone know who her BF is?
Apparently he owns a Rolls Royce so he's gotta make crazy good money (if it's legit and not a rental)
And is it true that her company is a "multi-million dollar" company because her hair products aren't even famous
Lastly, does anyone know who her BF is?
Who even let her think that her oil would be able to be in Selfridges?? Firstly, her oil is way too expensive for what it is. Like you said, the ingredients aren’t luxury and it can be made at home. She claims it can’t be but then claims her and her grandma would use this formula AT HOME when she was younger (so it can be made by ourselves)
Secondly, she is not a good business woman. Deleting/hiding bad reviews, blocking people who claim their hair has fell out and seeing it as ‘trolling’
And lastly, no regular person (who doesn’t know erim) would buy her oil if there are others in the store. The only people buying her oil now are her naive insta followers.
Honestly, erim is DELUSIONAL. She thinks that her tit hair oil will be stocked in selfridges with her shady business decisions. Also she thought that her ‘troll’ has been arrested and sent to prison the same day and warning us that it will happen to us
Someone put her back in her place
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You can also DIY it yourself for a fraction of the price
Her following is so small and her YT videos barely get any clout. I think she at most sold 500-1000 bottles. No way she owns a multi million dollar company as she's publicly claimed.
Also does anyone know if her dad actually owns a Rolls Royce or did she just flex a rented Rolls and made it look liker her dad owns it?
I'm talking about the video where she asks if she can drive it and he says "no" than she makes a puppy face, that video made it seem like he's the owner (and everyone in the comments believed that too)
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Her dad is a businessman, owns a restaurant called Eriki, it's located in Heathrow airport. I think he's also involved in some real estate stuff. If you search up his name in the companies database, you can see the sheer number of companies he's created and shut down.
I honestly doubt they own a roll royce. I once went through her tagged pics on Instagram and the same car rental company kept tagging her in pics of rolls royce so think what you will of that.
Her company is definitely not worth 6 or 7 figures, she keeps shilling it all over social media and it's not even mainstream despite her million claims that it's gonna hit the shelves soon. She lies about everything so I would never believe her business is as successful as she says it is.
Current bf, not sure but her previous bf has been mentioned earlier on in the thread I already forgot his name.
She claims she sold 250 bottles when it FIRST came out. Either she’s lying or her dad got it all for her
Also, do you guys remember the tiktok that was mentioned pages ago about the girl who is trying byerim for the first time and there are 300 comments saying how bad the oil is or that Erim is shady. Well, she gave an update saying she feels like it’s a bad oil and its doing nothing for her hair- I wonder if erim will send her to prison, her legal team DOES NOT play guys
Does anyone know what happened between Erim and Harneet/Kavita??
it's truly amazing that erim's tattle thread gets 10x more views than any of her boring youtube videos have gotten
He works for ByErim, is in real estate, restaurant business and does not own a rolls Royce
I don’t think he owns a roll Royce but evidently, he is really well off. Drives an I8 & a top spec Range. Does my head in when Erim claims she wasn’t born into privilege when she really was
gisou is soo overpriced too lol
you have to be very naive to think there's something special about it to make a 100ml bottle of oil be worth £80
as with everything in the beauty industry, you're not paying for the product you're paying for the brand and marketing and they hype social media creates over products
let's be real, majority of the work into how nice someone's hair is , is literally due to genetics and diet
you can ofc improve your hair through caring for it and using oils but there is no magic oil and you can buy those ingredients for so much cheaper
the goal of the beauty industry is to make money, that's it
do research and save your money before you waste it on unnecessary products
sorry rant over/
more relevant is that the difference is gisou has succeeded into getting into stores whereas erim just pretends her oil is popular
Erim's thread got traction because of a very smart poster on the old forums. That's how I got here too, I didn't know she had a thread on tattle. Too bad we can bring the vanityfemme/mariyah khan/Pakistani thread etc over to here too.
As for the oil, I remember someone saying on the old forum that there was way too much peppermint oil in her oil. That's probably what's causing the hairless for people.
As for the oil, I remember someone saying on the old forum that there was way too much peppermint oil in her oil. That's probably what's causing the hairless for people.
It's not expensive getting an i8 on finance. You can get any high end car on finance and only pay monthly. You can then give that car in every 3 years and get another. So technically you dont own the car and you ain't paying out 10s or 100s of thousands. My cousin drives an i8, hes a company director too but finances it rather than tying up a huge sum of money into a car as value drops immediately.
evidently her oil was formulated specifically for selfridgesWho even let her think that her oil would be able to be in Selfridges?? Firstly, her oil is way too expensive for what it is. Like you said, the ingredients aren’t luxury and it can be made at home. She claims it can’t be but then claims her and her grandma would use this formula AT HOME when she was younger (so it can be made by ourselves)
Secondly, she is not a good business woman. Deleting/hiding bad reviews, blocking people who claim their hair has fell out and seeing it as ‘trolling’
And lastly, no regular person (who doesn’t know erim) would buy her oil if there are others in the store. The only people buying her oil now are her naive insta followers.
Honestly, erim is DELUSIONAL. She thinks that her tit hair oil will be stocked in selfridges with her shady business decisions. Also she thought that her ‘troll’ has been arrested and sent to prison the same day and warning us that it will happen to us
for sureeeeee he bought her stock! she had around 100k followers when she launched it, literally no one cared she's just some rando on the internet with bad style catering to brown men, her following is majority men, but she's saying she got 250 girls to buy her hair oil???? nahhhhhh lmao
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