So according to the Steven Bartlett podcast, Abdaal is a creator, entrepreneur, came first at Cambridge and is a productivity expert
I watched that interview. It's a shame because there is a lot of good stuff about Ali where he can teach others about what he has learnt.
I just wish he was nicer, able to care for people and not justify everything he does. Rather than saying "it's fine for me to drop out being a doctor during pandemic because XYZ saving lives this way". I'd appreciate it more if he was just honest and said that it's hard work and he didn't enjoy it as much and would rather do the business. Ali dropping out of medicine does make a difference as it is 1 less Cambridge-educated NHS doctor than there would have been. It'd be nicer if he was honest with himself and others and just took that on the chin, and could say "Yeh I feel bad I haven't been able to carry on but I'll try to make up for it by working extra hard in this field."
I watched a little of Dr Alex George (on same channel Diary of a CEO) and he came across as more genuine in saying that he believes he can do more good in preventative medicine where he wants to help people before they need to reach A&E in promoting health messages.
Whilst Ali saying, "it's fine, it doesn't make a difference as you're just a cog in a machine that can be replaced" feels like an insult for all of the people who do work in the health system.
Ali is basing the growth of his businesses so much on the value of his personal brand which is tied to his YouTube channel. He's openly saying that the future success of his book is what is going to kick his business onto the next level.
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His next pivot for content is clearly going to be "Life of a startup CEO living in London" but it's a big risk and I don't think he realises that it might not pay off and cause his business to crash down.
Yeh really good point. First you live your life and really achieve something, then it becomes easy to write a book about your experiences, how you achieved success and how you got there. Those are the books that are valuable. Being offered to write a book isn't a massive academic achievement in its own right these days. I randomly googled Gemma Collins just now to see if she has a book - and she has two! You get offered a book easily because you have social media followers. But you need to live a valuable life with valuable life lessons to make that book successful and worth reading. Being really honest in your life and being able to truly self-reflect and coming from a good place will help.
I watch a lot of YouTube

so honestly I've seen so many people rise and fall.
A lot of what made him successful, isn't really there anymore.
He has been quite lucky - Angus and his PA Elizabeth just randomly reached out to him, and seem like really excellent team members. But reading through his job adverts was just really funny and I don't think he will get that same calibre of people applying now. One of the job applications for writer were "hey make this audio of random thoughts I had into marketable content, how would you do that?" Another seemed to ask for an essay, another asked for free work which was make these 2 pictures of me into 4 catchy YouTube thumbnails. Before you've even stepped through the door and even got through stage 1, you're giving free work rather than just showing your own portfolio of work, so good luck in attracting people that aren't just complete sycophants.
There is so much to be said for just being a really nice person, treating people well and being humble. This egotistic self-worship where you're too important to even convert your own thoughts into an idea yourself and you need X amount of people to do every conceivable job is just ridiculous.