I'd estimate she's giving each client less than 2 hours of her time per month. It's hardly personalised or responsive to their needs.
Let's break it down.
The weekly check in (10-15 minutes) - A quick glance at Suzy's update pictures accompanied by a 10 minute pep talk referencing "digging deep" "keeping the eyes on the prize" and other empty platitudes, leaving the client feeling like they've just attended a shallow motivational seminar.
Client Programming (5 minutes) - Suzy mentioned in her last check in that she doesn't like hack squats, so let's switch those for leg press. We'll reorder some of the exercises and voila! "Suzy, here's the new routine I've carefully programmed for you based on your feedback"
Nutritional Guidance (5 minutes) - Suzy's weight hasn't budged for 2 weeks. Let's drop her dietary fat a little bit, increase her protein, shave 300 calories from her daily total and increase her step count by 1000 per day. "I've crunched the numbers babez, I've dun the maf. You're gonna be mind blown with the adjustments I've made for you. Game changing"
WhatsApp Support (5 minutes) - Who cares if Georgie never invested the time into a nutrition course, understanding biomechanics or being sensitive to eating disorders. She graduated from The University of Google, with a first class degree in ctrl+c and ctrl+v
(CBG Group Chat) (0-5 minutes) - Essentially Georgie delegates her workload to her own clients, letting them answer each others questions and support each other as a community, while promoting the brand and creating a toxic hierarchical structure to gain clout with the queen herself, and become one of Georgie's coveted "Ambassadors"
£150 paid by bank transfer, and remember - she's doing you a favour!
