geordieracer
Member
I don’t think you have to have achieved great things to represent. Otherwise it becomes very elitist. What I do feel is they promote and say they are ambassadors for personal gain and not to do with the actual company / organisation.It would be nice to see different people have the chance to represent huge events. There are some great people out there who don’t have a large following however achieved great things in the running world.
Take Murphyruns for example, flora, brooks, royal parks, that baby pram company. You really think she is a true role model for these brands and they hand selected her due to her affiliations and/or presence in the running world! Absolutely not. She will have hand selected and reached out / begged to be involved. Royal parks don’t even follow her on instagram! Flora have absolutely nothing to do with her, and as for brooks, that’s just such a terrible “run happy” group. They all are. Best runners for advice and guidance are now on YouTube not instagram.