Has Chase ever mentioned wanting a Kelly or Birkin ? Or anything Hermès ? Be it bags, belts, boots or jewellery. I would've thought that by now she would have graduated to Hermès / Goyard / VCA / Cartier ...
Chase Amie
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I believe she has an Hermès blanket. I would definitely want diamonds/fine jewelry instead of all the handbags she doesn’t use
^ to add on previous, but we all know Amie wants everything logo to be seen from a mile away
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I feel like Amie mentioned Hermès before but said something like it’s a style she appreciates but doesn’t see herself in. Maybe I’m making that up. But to me that’s the only reason why she doesn’t have one yet; god knows she’s spent enough on other bags to be able to afford one. Honestly, a Birkin would be a good addition for her, as her “style” if you wanna call it that veers very classic and traditional “rich lady”.
I think Amie mentioned she didn’t want to play the games required to secure an Hermes bag. Fair enough but spending thousands on Chanel isn’t much better. She bought some Oran sandals previously - i remember the unboxing (this was when I first came about her on YT) but haven’t seen them since so she probably returned them after filming.
If I’m not mistaken, she’s sold everything in that video else we never saw them again after filming aside from the LV neverfull.
If I’m not mistaken, she’s sold everything in that video else we never saw them again after filming aside from the LV neverfull.
I wonder how much of the “game” is an urban myth though. I can’t help but think of Karen Britchick walking into Hermès just to see and then walking out with a Birkin. I know hers was probably a rare case, but it makes me wonder if demand is lower now.
There is a bit of a game going. I’ve been fortunate myself in getting hold of a K (through my husband) having only ever bought a scarf and a couple of clic clac bracelets whereas friends who inquired shortly after have not managed to secure a bag, they’re still waiting. It was easier getting hold of the B&K during lockdown (here in the U.K. at least) as stores weren’t open and Hermes had bags waiting to be sold, and they don’t sell those bags online. Then again, they were still being quite selective as to who they were willing to sell to (really depends on how well you get on with the SA). All this from my SA who I’ve remained in contact with. Demand continues to go through the roof. I was at an Hermes store yesterday and overhead 5 ladies starting their wish list for the B, I was only there 10 mins.
I liked Amie way back when she first started. She had straight hair and was kinda cute for a 20+ something old. She wore cute pink and red bags. She only had a few bags and her shopping addiction wasn't that bad though she did buy Chanels and LVs too often. But she still was in her flat with Dan, and worked a 9-5 regular job. She was more relatable.
The problem with many of these youtube gurus is that they start out relatable when they are students (Elle & Blair Fowler), 9-5 regular job new grads out of college (like Elle Florence, Chase Amie) and so they had some success with youtube. Then they turn full time youtubers thinking their success is sustainable and find out it isn't and people start tuning out.
She still seems stuck in the LV/Chanel stage for her high fashion brands and then also obsessed with basic YSL bags that looks like they’re from river island in every neutral colour. She’ll probably jump onto Hermes, Cartier and VCA in the next few years considering she’s quite behind on trends in general she seems to come to everything a little too late
I think she did mention that she really like the look of the Kelly but she doesn't want to play the game? Does anyone remember her selling a bunch of her bags on Instagram? There were literally a dozen of designer bags that each cost in the few thousands, I would have saved that money and did the Hermes game and gotten myself a Kelly, instead of buying a bunch of "cheaper" stuff and then sell them at a loss later. I think she wants one of the Hermes bags, but refuse to play the game because it is not the kind of instant gratification she is looking for. Although I personally detest the Hermes bag game, for people like her it might be a good idea.
Also, she lives in the UK and seems to go shopping in Paris, in the Hermes flagship stores in Paris, you can just ask for an Hermes bag directly. There were other people who were traveling to Paris and got themselves a Birkin or a Kelly without playing the game. Considering her proximity, I would have done it if I wanted it.
Also, she lives in the UK and seems to go shopping in Paris, in the Hermes flagship stores in Paris, you can just ask for an Hermes bag directly. There were other people who were traveling to Paris and got themselves a Birkin or a Kelly without playing the game. Considering her proximity, I would have done it if I wanted it.
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Amie wouldn't get her money's worth if she got an Hermés, simply because she has too many bags and nowhere to go. But she would get some good content out of the experience that I'm sure she could milk.
Maybe she just doesn't care for Hermés styles. I don't care to ever own a Birkin even though I think the 25 is nice, but I think Kelly is one of the most basic granny-ish bags I've ever seen - my opinion - and any other Hs I've seen I thought were weird. I don't care for the brand at all. Sure she could spend less on the crap she likes, but I'd have even less respect if she blew £10+k on a bag she doesn't even like.
I totally agree. The Hermes Birkin and Kelly aren't all that. I personally prefer bags with an edge to them (like the Chanel boy bag) - but that's my preference (not that I have money for the Chanel boy).
I'm not even sure Amie likes her bags. I thought part of the fun of buying luxury bags was the research, the saving up, the savouring and the using of the bags. Not sure Amie does that - more like she just clicks her computer and have things shipped to her place. When you have so much stuff, do you actually enjoy them anymore?
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It seems like she’s shopping for the fleeting high/content and likes on social media since she’s sold so many bags that she barely used. I still can’t get over how she sells bags that Dan got for her, but then again I’m very sentimental.
A lot of bags in Amie's collection looks way too old for her - she sold a lot of the bags that I like. I'm a sucker for Chanel boy bags because they're young looking. I feel honestly that Amie should have stopped her bag collection 4-5 years ago. She could have branched her channel in another direction - young professional in the city, starting your own business, how the pandemic affected her business, capsule wardrobe, using what you have, fast cooking after work, etc... I think she expected to do lots of sponsored deals with companies such as My Therese or FarFetch - but most of those companies pay in affiliated links and vouchers for their products. It's certainly not a long term strategy you can earn your living by, more like to get some extra cash on the side sort of thing. It's not like Amie is rolling in subscribers - they've been stagnant.
Amie bought and sold 2 Chanel Deauville totes. I can never understand why Amie buys and then sells 2 more bags of the same sort - like the Gucci Marmonts. If the first one didn't work out, why get the second in another colour?
Two reasons come to mind: 1) Content for her "luxury haul" videos. 2) She doesn't understand style, so when a thing doesn't work, she doesn't take that information and learn from it. Instead, she keeps reverting to her comfort zone of the same 3 bags in the same narrow color range, thinking: "Well, maybe this time..." This would also explain why her channel has barely evolved since its inception. She won't branch out into the topics you suggested because it's too foreign to her. She likes her bubble of girly, blush pink Shnells and Pinterest house and silk camis.
agreed. and if she wasn’t interested in talking about new topics or other ideas that would actually grow her channel, then she should have focused on her actual corporate job and kept youtube as a side hobby (as she originally kept insisting was her intent). maybe then her shopping addiction would have also been kept in check.
but no, she got greedy and found a way to fund her fantasy of playing dress ups in front of a camera. it’s not sustainable (nor is it interesting to watch) and her channel has become an infomercial.
Can someone clue me in on when exactly Amie started doing Youtube full-time? I don't follow her closely (just when I feel like dragging her 
so I may have missed that.
so I may have missed that.she was in marketing. at the time she started her channel i think she was already a senior in her field so her salary would have been respectable. combined with Dan’s (he’s in financial services?) it would have afforded them a comfortable lifestyle, though probably not the bling bling lifestyle she tries to portray where one has a department store-like walk in closet and a wall of Chanel in every colour.Can someone clue me in on when exactly Amie started doing Youtube full-time? I don't follow her closely (just when I feel like dragging her
I agree with your sentimentality. My aunt gave me a Burberry wallet and scarf that is not my style at all, but I kept it because my family is spread out throughout the world and I don't really see them very often. I could have easily sold those for some money, but when it is gifted with the best intentions, I can't just let it go even though I am not a fan of the look of the item, it is the thought that counts.
I remember when she lived in London, she and Dan ran a business together, but does she still do that since they've moved? I don't remember her saying she quit all that to just do YouTube.
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