So I personally don’t think Lily owes her audience much (if anything) as in, I think she’s allowed to just go on holiday quite abruptly and not post anything for a couple of weeks. I think that as a viewer, if that behaviour annoys you then you just unsubscribe as the content is free. The only person Lily hurts by producing bad/little content is herself and her potential subscriber count/income, she’s not harming anyone by going offline.
However, it does annoy me that she comments about never having taken annual leave, as if she doesn’t have a choice. Yes, being self employed means you don’t have structured annual leave that you have to take, which means it can be tempting just to work straight though and earn a bit more. But her job pays SO WELL, just take holidays at a healthy rate and earn a bit less? Don’t imply that you have no choice, because that’s not true. Yes, you can comment on how the lines are blurred, because you can make content on holiday etc., but it’s simply not true that not having official structured annual leave, when you are an influencer, means anything. It just means it’s up to you to set it and decide how much you want to take depending on what the deduction from your income would be. And that’s the hugest privilege ever, getting to be in control of it. So how she turns it into a humble brag really rubs me the wrong way.