White Ferrari belongs to the car dealership. The registration number is HRO 1 and the dealership is called HR Owen. Looks like they just wanted to get a video of him driving up in one of their cars. She was probably standing to the side looking like a spare part
Actually she was standing to the side, because in the one video I saw of him arriving (not the one posted above, I guess what I saw was fan video,on ig) she is standing with some people outside. So indeed a dealership needed a shot of him arriving for the promo alone...seems logical but at the same time it's all a bit hilarious. I am waiting for further developments
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This is definitely PR. The fact she was in the new Ferrari commercial. It’s a bit obvious if you ask me. She’s also looks like she’s dressed for a cooperate admin job…… if it was a real relationship and they were as smitten as he’s making out (I’m gathering he’s quite a private fellow) by showing her off so fast, why did she feel the need to go to a party like that at the weekend? Would you not be supporting your new partner in Austria at a massively important event? So she doesn’t deem that as important but will fly home early to be at a Ferrari showroom to magically appear in another car. No don’t buy it. She’s not been contractually obligated to be there at the weekend but this weekend she is.
Looks like it, but whoever came up with that PR strategy I don't quite get
becausrme I don't know what this strategy's aim would be. Ferrari doesn't need advertising. carlos is not a driver that needs to suddenly get to improve image and show he is able to stay in relationship because apart from married drivers he was in the longest one, so noone really would care if he stayed single. (If that was arrangement for LH I would get it more) For her PR i would understand, like even no judgment. Like literally, she is the one profiting if it's PR (oh, maybe Lewis is the next step, he knows so many people that were at that party