So I just had a little squiz back at her grid posts, which doesn't take long because she actually doesn't post very many of them, and I noticed a few things :
Firstly, she only started this account 3 years ago (March 2018) which means that in just three years she has got married, been on honeymoon, got pregnant, had a baby, had the entire house extended and redecorated, went to Disneyland, had the entire garden renovated, lived through 12 months of a global pandemic, got pregnant again and is just about to give birth for a second time. Now I understand that this all creates content. Instagram followers are fickle and you need to strike while the iron is hot and everything, I get that, but have they actually considered where they are going with all of this because it seems to me that you cannot continue to bulldoze your way through life at this pace.
Maybe that explains why they have both aged about 20 years in the last 36 months.
The other thing I noticed was that although she was using the moniker "Mrs Hinch" long before they actually got married it was the wedding that really skyrocketed her following. She had 5,000 followers 10 days before the wedding, 45,000 followers 10 days after the wedding, 100,000 within a month and 1 million within two months. Now, unless the wedding was publicised somewhere that doesn't make a lot of sense UNLESS Jimbob bought her some nice bots for a wedding present? The whole brand is based around them being married, without him there is simply no Mrs Hinch so it isn't surprising that she continually rehashes those tedious, chavvy wedding photos at every conceivable opportunity. (I also wonder how much leverage this gives him in an argument).
Anyway, it's probably all been said before but there you go.
BRING IT ON
