Maddie Borge (Macerly)

[Rosie34567-2]

Anyone watch her channel? https://www.youtube.com/@macerly/featured

I can't stand her. She's incredibly arrogant for someone who barely has any life experience. It's like watching someone cosplay being an adult. It's hilarious to me how she thinks her lifestyle is due to hard work and budgeting vs. luck of circumstance. She's in her early 20s ffs! You don't just buy a nice flat in London at that age without already having some level of privilege. I don't blame her for being privileged, but I do blame her for her lack of transparency. Plus her boyfriend probably splits the bills. Speaking of her boyfriend, it's cringey how male-centered she is...especially for a guy she's not even engaged to...I hope (for her sake) it works out.

I have even less respect for her now that she's posting rage-baity videos. For example, she claimed to change her hair color but it ended up looking the same at the end of the video. I find that tacky and borderline dishonest.

 

[emm]

So glad someone has set up this! I totally agree, also her posts about the boyfriend "if he wanted to he would" type of stuff is just cringe. I have never subscribed to her but she is endlessly in my feed. Also that dining table is horrendous

 

[MimiMae]

Genuinely shocked to see her flat was more than one mil pretty but so small! She must be raking it in.

 

[emm]

Genuinely shocked to see her flat was more than one mil pretty but so small! She must be raking it in.

Her boyfriend is in investment banking (iirc?) so he will be earning loads. Her whole lifestyle to me is so weird as its like she has skipped the fun early/mid 20s part of having fun etc to just be quite dull. Every time I see her and the boyfriend together eating dinner at home I just think how boring

 

[yjmsidc]

Coming out of my Tattle Life hibernation to rejoice that someone finally made a thread about her!

Am I the only one who thinks she's immensely privileged and her finances don't add up unless you factor in some external (e.g. family) support, at least at some point in her journey?

She's definitely rich. She owned Louis Vuitton bag/handbags and Sansonite suitcases (hardly cheap brands) during her uni years. Her houses in Norway look quite bougie as shared in her IG stories when she goes home for Christmas.

And even now, she recently claimed her business' profit is zero as everything is reinvested. Which means, her social media earnings must be the sole income that finances her lifestyle (unless I'm forgetting any other revenue stream?).

And I understand influencers make much more than we realise and get a lot of stuff for free. But. Her lifestyle is quite expensive. Renting nice flats in prime London locations. No piece of clothing she purchases falls below £100. And all the random treats here and there (constant £6 iced matchas, high-end pilates studio, non-spondored holidays in nice hotels in prime European locations, tourist-trappy custom-made necklaces). PLUS her house deposit AND saving?? (as she constantly mentions she invests, etc.)

Either I really am underestimating her earnings as a influencer or something isn't math-ing there.

 

[emm]

Coming out of my Tattle Life hibernation to rejoice that someone finally made a thread about her!

Am I the only one who thinks she's immensely privileged and her finances don't add up unless you factor in some external (e.g. family) support, at least at some point in her journey?

She's definitely rich. She owned Louis Vuitton bag/handbags and Sansonite suitcases (hardly cheap brands) during her uni years. Her houses in Norway look quite bougie as shared in her IG stories when she goes home for Christmas.

And even now, she recently claimed her business' profit is zero as everything is reinvested. Which means, her social media earnings must be the sole income that finances her lifestyle (unless I'm forgetting any other revenue stream?).

And I understand influencers make much more than we realise and get a lot of stuff for free. But. Her lifestyle is quite expensive. Renting nice flats in prime London locations. No piece of clothing she purchases falls below £100. And all the random treats here and there (constant £6 iced matchas, high-end pilates studio, non-spondored holidays in nice hotels in prime European locations, tourist-trappy custom-made necklaces). PLUS her house deposit AND saving?? (as she constantly mentions she invests, etc.)

Either I really am underestimating her earnings as a influencer or something isn't math-ing there.

Yeh totally, you can't just get a mortgage on 0 salary. Not ti mention the last time she moved in London (iirc) she said something like she never wanted to move again unless she was moving to buy somewhere. In London that's so crazy for someone so young

 

[Islay]

Her mum (Kristine) was in a girl band in Norway in the 90s and then cofounded a skincare brand called Elixir / Face Formula, Maddie mentions the brand in a TikTok about Scandi pharmacies but doesn’t mention her mum cofounded the brand. Maybe some of the money came from her

 

[emm]

Her mum (Kristine) was in a girl band in Norway in the 90s and then cofounded a skincare brand called Elixir / Face Formula, Maddie mentions the brand in a TikTok about Scandi pharmacies but doesn’t mention her mum cofounded the brand. Maybe some of the money came from her

That's interesting, even just to come to uni in the UK from Norway is so expensive as they're not in the EU. International fees are huge

 

[acelover]

Finally!!!! I’ve waiting for a thread on her lol
She is so smug and up her own a. I used to like her and find her content engaging, but she really does come across as arrogant and out of touch. Did anyone see the ig post where she was comparing ig posts to real life? She posted a few crying selfies and was lamenting about the fact that she travels in economy lmao. How tragic. Anyway, she definitely is VERY privileged and would not be in the financial position she is today had she not come from money. Her whole I’m self made spiel really rubs me the wrong way. I’m glad I’m not the only one who sees right through her though!

 

[emm]

Finally!!!! I’ve waiting for a thread on her lol
She is so smug and up her own a. I used to like her and find her content engaging, but she really does come across as arrogant and out of touch. Did anyone see the ig post where she was comparing ig posts to real life? She posted a few crying selfies and was lamenting about the fact that she travels in economy lmao. How tragic. Anyway, she definitely is VERY privileged and would not be in the financial position she is today had she not come from money. Her whole I’m self made spiel really rubs me the wrong way. I’m glad I’m not the only one who sees right through her though!

I didn't see this, but agree the "self made" thing it's just typical of influencers like her who never would have been able to do their "job" initially without aesthetic backgrounds in nice places etc to film

 

[Rosie34567-2]

Yay! Now I have people to complain with about Maddie lol

 

[Rosie34567-2]

It's such a pet peeve of mine when women make a point to be like LoOk hOw TiNy AnD sMaLL aNd tHiN I aM.

Example 1: literally jumping up and down

Example 2: She's clearly cold and needs a sweater. But she is still making a point to wear a crop top. She even includes awkward close up shots of her midriff just to be like "look how skinny I am" lol.

 

[acelover]

It was this post that really made me roll my eyes at her “struggles”. I think she deleted the photo about flying economy! But you can see some comments addressing it. She is so out of touch it’s ridiculous.

 

[acelover]

I didn't see this, but agree the "self made" thing it's just typical of influencers like her who never would have been able to do their "job" initially without aesthetic backgrounds in nice places etc to film

exactly, I remember in one video she mentioned her mother handing down a Rolex and a LV bag... which world does she live in to not realise only rich families can afford to do that? Also, has anyone else seen her video with the career ladder guy? The way she was describing her packing cubes business was so over the top. We get it you’re a “boss girl entrepreneur” now but relax hun, you haven’t discovered electricity. It’s a packing cube, and believe me they existed even before you thought of ripping people off with your overpriced ones.

 

[acelover]

That's interesting, even just to come to uni in the UK from Norway is so expensive as they're not in the EU. International fees are huge

esp in London, and all her student accommodations looked so bougie and premium. This girl has clearly never struggled in her life lol.

 

[emm]

exactly, I remember in one video she mentioned her mother handing down a Rolex and a LV bag... which world does she live in to not realise only rich families can afford to do that? Also, has anyone else seen her video with the career ladder guy? The way she was describing her packing cubes business was so over the top. We get it you’re a “boss girl entrepreneur” now but relax hun, you haven’t discovered electricity. It’s a packing cube, and believe me they existed even before you thought of ripping people off with your overpriced ones.

I hate those career ladder videos, I'll never get why they became so popular. The guy seems nice but it's such a bizarre concept to me it's typical ibflucner business that is basically just glorified merch

 

[April89]

Her boyfriend is in investment banking (iirc?) so he will be earning loads. Her whole lifestyle to me is so weird as its like she has skipped the fun early/mid 20s part of having fun etc to just be quite dull. Every time I see her and the boyfriend together eating dinner at home I just think how boring

I get this feeling about her! The things she has/does and her lifestyle are very grown up, she seems very together and sensible for someone so young. I think it’s an influencer thing maybe, something a bit unusual about the partner, mortgage, settled way of life etc it’s quite strange in my opinion to see people this way in their very early twenties

 

[acelover]

What do you guys think of this? All the comments are telling her she is so driven and ambitious, basically blowing smoke up her a**, but i find it so contrived b/c Maddie is making a huge deal out of nothing as usual. I can't be the only one thinking this (hopefully lol)?

 

[londongirl2001]

Yay finally a thread about Maddie
One of my favorite videos of hers is this one from last year’s Valentine’s Day.

She’s so smug about her boyfriend getting her some supermarket flowers and sweets late at night, without realizing she’s praising his bare minimum. Valentine’s is on the same day every year, if he cared enough to get her something he could have done so at any point before the actual day. Anyway, I feel like this is her general attitude towards him though and she’s grateful he’s just around. When she came back from a four week trip to Australia and he didn’t even take two hours off to pick her up from the airport, I felt a tad bit sorry for her. But only for a moment.
And as a non-native English speaker I feel I can comment on her accent(s) and the way she can start a word in a British one and ends it sounding like she’s from the Midwest US she’s been clearly pushing it lately though and some words sound ridiculous tbh.

 

[acelover]

Yay finally a thread about Maddie
One of my favorite videos of hers is this one from last year’s Valentine’s Day.

She’s so smug about her boyfriend getting her some supermarket flowers and sweets late at night, without realizing she’s praising his bare minimum. Valentine’s is on the same day every year, if he cared enough to get her something he could have done so at any point before the actual day. Anyway, I feel like this is her general attitude towards him though and she’s grateful he’s just around. When she came back from a four week trip to Australia and he didn’t even take two hours off to pick her up from the airport, I felt a tad bit sorry for her. But only for a moment.
And as a non-native English speaker I feel I can comment on her accent(s) and the way she can start a word in a British one and ends it sounding like she’s from the Midwest US she’s been clearly pushing it lately though and some words sound ridiculous tbh.

When I watch her and her bf together I feel as though they lack chemistry and passion. It sometimes comes across like they're in a relationship of convenience (i.e. being together to buy London property) rather than being romantically involved. I didn't even think about the fact that her bf never really picks her up from the airport, but now you mention it, it is odd he doesn't bother to do that. But I suppose it's more important to her that his ''romantic gestures'' are IG/TT worthy and can be posted online.