This woman is doing my tree in. She wants (and fully expects) stockists, warehouse contracts, marketing deals, licensing partnerships, book signings, a “world of Katnipp” shop or whatever it was she wanted, IP collabs (Hello Kitty, etc), and book series of her world like bloody Winnie the Pooh or something.
Is she ok?? Does she realise she is a YouTube small business creator, the same as thousands of others on there? She’s losing her USP (actually creating character products and not just being a POD sticker/paper product business) and becoming as generic as all the others — more so, in fact, considering she won’t even be packaging and mailing the stuff herself anymore, which DOES make a difference. A lot of these small business creators stay afloat on the parasocial thrill of receiving something they have personally touched and sent to the fan directly.
And don’t start me on the whole Roland thing. They shelled out so much money funding multiple trips for her and the guys to liaise with the company, and then GIFTING her a several thousand pound printer under the understanding that she would be using it and promoting it. And now she’s SELLING it. I can’t actually believe the front of that. Selling it. Give it back to the company!! She’s totally swindled them. Why are they simping so hard and cooing over her for it? Did they not have a contract? Surely she’s in breach.
All those wasted weeks faffing around with “decor decals” or whatever she called them. And for what. Taking on the pointless second studio so she could feel all Girl Boss Goals with her own big office. Whinging constantly about having no space in the other huge studio — failing to address the massive overstock problem continuously taking up all the space. You don’t need a constant mountain of thousands of items when you’re a small business! Especially when it means you need to add to your overheads by leasing a second studio just for you to sit and duck about creating “cute” desk spaces constantly and editing old vlogs. She could’ve honestly done all her computer stuff at home and just come in for physical manufacturing & packing orders. She didn’t need a second studio. It was a big empty chamber just for her desk. twit.