I love it when Jack whines about how much her business suffered during the pandemic. Jack, you write a budget recipe blog. If anything was going to do well at a time when people were stuck at home with an eye on their bank account...
Let's remind ourselves that yes, Jack lost speaking engagements at the start (leading to a huge tip jar rattle). But then she was given the chance to present a daily TV show on BBC1 - a far, far bigger opportunity than she'd ever had in her career. She fucked it up with her extreme lack of professionalism.
She also had a book released in Q2 2020, Good Food for Bad Days. Sounds perfect for the pandemic, right? Well, she fucked up the launch there too, failing to promote it at all, so it sank without a trace. Nevertheless, she managed to sign a deal for two more books mid-pandemic.
Then she got dumped and essentially decided to stop working completely.
Despite that, she got sponsorship deals from Hellmanns, Linda McCartney, and Del Monte, where again, she was consistently unprofessional.
Jack Monroe has had so many opportunities since the start of the pandemic. If her company's accounts have suffered, it's because she's a lazy, unprofessional twat.