Aimee Smale - Odd Muse

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She’s also bought herself a watch worth close to 100k recently 💀
 
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Also, she’s moving to New York but confirmed she’s flying back to the UK once a month for a week.

Entire companies work remotely these days, why does she need to fly back and forth so often? She must be a complete micro manager and control freak 😬
 
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I think she has done a pretty amazing job tbh we can’t knock that - but there is soooo much odd muse on Vinted that you literally never need to buy it new. You can find every single item in every size for way cheaper so I don’t understand who is buying it new
 
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I think she has done a pretty amazing job tbh we can’t knock that - but there is soooo much odd muse on Vinted that you literally never need to buy it new. You can find every single item in every size for way cheaper so I don’t understand who is buying it new
I completely agree, what a huge achievement to move to New York in the way she has, good for her! Her showing the ups and downs even within one day of running a business is quite sobering. She is on an emotional rollercoaster, it does seem that this job./owning odd muse is her life, it really is quite a dedication.
 
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I wonder why Aimee has left a “🤣” comment on Luxe Collectives latest video. Their video has been up for 4 days and she only commented it last night.

There’s a lot of speculation about LC going under as they’ve made all their staff redundant. I’d like to think she’s not laughing at that. Is there some issue/beef between them?
 
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I wonder why Aimee has left a “🤣” comment on Luxe Collectives latest video. Their video has been up for 4 days and she only commented it last night.

There’s a lot of speculation about LC going under as they’ve made all their staff redundant. I’d like to think she’s not laughing at that. Is there some issue/beef between them?
If she is laughing at the situation, then she really needs to take stock of her own position. She's been in business for just under 5 years... very very naive to think she's untouchable.

I really want to like her but there's just something not right ... some of her figures in her 'transparency' don't add up and her turnover seems to change depending on who she's speaking to. Odd Muse trustpilot poor reviews are stacking up and they are hiding comments on socials, really don't think she should be mocking the downfall of another company.
 
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I wonder why Aimee has left a “🤣” comment on Luxe Collectives latest video. Their video has been up for 4 days and she only commented it last night.

There’s a lot of speculation about LC going under as they’ve made all their staff redundant. I’d like to think she’s not laughing at that. Is there some issue/beef between them?
She was on his podcast not long ago so I wonder what’s gone on
 
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God she is fake AF lmaooo, this is her IG post today after Luxe Collective announce they're closing:


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Aimee the other day posting laughing emojis on their most recent Tiktok after the reundancy news went viral:


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She needs to get off her polyester horse.
 
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She is lying through her teeth - her factory is listed here as 'DONGGUAN AIMI FASHION APPAREL LTD' - a quick google search takes you to the factory website, in which they do not seem like a small factory only producing garmants for 2 companies - they have a huge factory and export 300k units a month according to their website & have countless clients.... *edit* she is now also straight up denying the factory is the one she uses yet its on the expoert info online...... LOL plus her TikTok at the factory shows it’s this one. Delulu.




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It is definitely that factory because she went on so much about the other woman's name also being aimee while she was there, why lie when there is evidence.
 
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What I struggle to understand is why she’s never visited her factory before last year?! I doubt very much that this is the factory that she began working with in the beginning. She is blindsiding her customer base... all the spiel about ROAS being so high blah blah ... no wonder because you're literally having people off Aimee.... 🙈
 
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this is showing her immaturity, no actual founder would be getting into arguments on TikTok like this, it's embarrassing.
 
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