Please make me an Instagram whiz!

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Hi all!
Going to try to explain this without outing myself! While furloughed (which this week has turned in to redundancy argh) I’ve been volunteering for a niche retail element of a major charity. Part of what I’m doing involves writing them a business plan to get a salaried member of staff (sadly not myself not enough money!) and part of that is increasing brand awareness- which is where Instagram comes in.
ive followed all the connected businesses I can think of, using their own ‘follows’ to harvest more, and tried to keep a fairly high amount of content. It seems to be working quite well, we are picking up followers, regrams and likes- we even got tagged in a blog post this week. But could I be doing more? I’m not very up on Instagram. Does anyone have any crafty ideas for increasing engagement? Or on any other platform? Hit me up with your ideas please I’m all ears!
 
Get a celebrity to endorse the company? Contact relevant celebrities or public figures, ask if they would give you a shout out or tag you in something??
 
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