It doesn't really matter how long they've been around for. What does is they now have eyewatering debt and eye watering losses. They've been terribly managed for the last year with some awful decisions. The idea that they would grow and grow and grow based on what happened during lockdowns was so flawed. If they can restructure and have realistic expectations about being a somewhat niche product with small growth then they may hang in.With them being around for over ten years I don't think they'll just suddenly disappear
I doubt another firm will be wanting to take on all their liabilities as there's not much unique to buy, it's mainly the customer base.
Share prices have increased with the row announcement, there's already others on the market so not sure there's much to untap. But we will see
Peloton confirms forthcoming home rowing machine
Peloton punctuated a rough week with a bright spot, teasing the next major addition to its home exercise offerings. In a blink-and-you’ll-miss-it moment,