I used to like her, but she has become insatiable, smug and lacking any self awareness. She likes to portray herself as someone who just stumbled and grafted to build this business. This is not quite the full picture. Her father is multimillionaire John Wood (former head of Direct Line and Sheilas Wheels insurance companies). She had a huge hand up (and budget) doing up some of his and other family members’ properties, photographing them and passing them off as “clients” who sought out her talent when she was just 23. I think she is talented, no doubt, but she plagiarised a lot of Louise Bradley’s work when she started out. She often declares that most of her clients found her through IG, but what she doesn’t disclose is that her father used his huge wealth to buy a luxury property development company (that used to employ Louise Bradley as their interior designer). Sophie was then procured as the interior designer for their developments, quelle surprise! That is where she developed the bulk of her portfolio that you see on IG now. Needless to say her and Louise Bradley are now firm foes after this manoeuvre. Coupled with the fact her husband is very wealthy too (also thanks to his father’s business that he works in, rather than self made), meaning she really can flaunt her wealth even more than other prominent interior designers as the bulk of her wealth is via her husband in the first place, not her work. If you google her husband, he was involved in a rather unfortunate incident in Scotland with his girlfriend at the time who was left permanently disabled due to his careless driving. So not the perfect image that is portrayed all the time.