Unfortunately Aston Martin isn’t doing that great financially so they are probably skimping on their marketing. Hence why they are gifting Ali the use of the Aston. It’s a cheap way of marketing and it’s probably not direct from Aston. They have dealerships across the country that they outsource their cars to. I bet that it’s a dealership that’s leant him the car, not Aston Martin directly. They work with actual car influencers like Shmee150 and MrJww who don’t prance about in fields and actually know about cars.Spot on! One does wonder what is the quality of their PR/marketing team to agree to associate their brand with him? Aldi driving the Aston is like the eunuch putting on an emperor's robes and will never look the part.
The car will probably be a driveway piece of art with very very limited miles before it goes back to the dealership!