I followed Louise over a decade ago on Instagram. Had to unfollow as she has zero unique selling point. She loves the idea of California Americanism/ j1 vibes and so did I when I was 21 but I grew up and realised how false my idea of America is and how I didn't want to aspire to that idea. She is a trend follower and not a trend setter. If red scarfs were in vogue next season you know she would jump on board. I think because she spends so much time online, she confuses the ''basic '' items she sees as ''classic'' e.g. marant cap.
I eat food daily. I also read daily. But I do not classify myself as a '' foodie'' or ''Bookworm'' . Its called existing and not being glued to your phone.
The podcast is bizarre move. I guess everyone has a podcast now and she is hoping to get a sp deal.
The wine spritzer. Bizarre again why this has not been sold and marketed at every festival this summer as it is a summer drink.
It strikes me as drink you would order at a place that had no other option. If it's being sold in supermarkets, I cant see someone putting it on their supermarket shopping list to pick up and I would be her target market. It is also so difficult to break into and be successful with new brands and alcohol. Even big drink brands such as Island Edge has been so slow to being accepted and ordered as a drink let along a influencer drink.
Lastly, can 100% see her going down the sharing everything about the wedding for the future of her insta.
