HowLongOhLord
Active member
I agree they should definitely be transparent if they vlog their trip....
It’s only been 3 “influencers” so far. I can’t see it catching on
And they would definitely have to be transparent about how/why they’re there.
However, it is the wider issue which may be of concern::
In this context, the USA is paying money in the hope that sponsored influencers will sell the USA brand in future to their audience. The US spokesperson is very open about it: they are targetting influencers. 3 this year may be 30 next year. Other influencers have already been sponsored there including the NI journo who was shot in (London)derry“It allows them to see for themselves what the United States is; what we value, how we operate, and hopefully in the future it will allow them to be, if you will, ambassadors for the United States,” Andrew tells me. “They’re reaching a demographic that doesn’t have the same kind of memories of the United States that older generations have.
Accordingly, if the influencer in a future vlog talks whimsically about travel in the States, or its wonderful way of life, should that be tagged? If the dread Brexit occurs and the influencer weighs in and tells their audience that they happily consumed chlorinated chicken, or if the influencer states US can-do is wonderful and the NHS should be sold off to Americans, should that not also be stamped #AD?
MAGA anybody?