Ben is simply following the stereotypical insta liar rule book.Note how he's tucked away at the back...
POST A WEIGH IN YOU DISHONEST SPUNKTRUMPET
In a few month he'll post saying how devastated he is to have gained but he's going back on plan blah blah and all the arselickers will give him a like and tell him how brave he is for being 'honest'..
And the cycle will begin again.
They all play hide and seek after a big gain, when the foodie slimmer was trying to hide his colossal gain he posed for photos like this