I've been researching this new online trend and they all follow the same formula. They're selling a dream - not services.See she is back on her Slay bullshit and plugging her webinar. Been listening to a podcast about multi level marketing schemes/pyramid schemes and so much of what they talk about on there could be applied to the business by the looks of it.
It starts with positioning yourself as super successful and happy. Your life is amazing! Look at all my money! Look at my expensive outfits!
Then you sell a course where you share your secrets to happiness. But what do these courses do? They basically tell you how much passive income they make from blogging & selling courses, and if you follow these simple steps you can make six figures too! Hooray!
They fail to mention that they're only selling the courses because of their established social media presence and the lifestyle they project. The majority of people who purchased the course can't replicate that. They buy the course package (on something like teachable) paying $99 a month. They pay someone £5k to build a shit Wordpress site they could set up themselves for a tenner. And you know, they still have to work a real job and deal with real life, and the dream they bought doesn't exist.
This whole scam disgusts me. Noone who considers themself a feminist can feel good about doing this. It's exploiting women, telling them they can have it all, if they just pay upfront to find out how.
The most successful and empowering women work hard at their jobs and then give back to women for free. They hold free business workshops and work with charities. Or they offer business consulting with clear deliverables. They don't sell this crap to women who want to better their lives.
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